What Does Yoga Alliance Do?

Total employees3342
HeadquartersArlington
Founded1999

Yoga Alliance is a U.S.-based non-profit membership trade and professional organization for yoga teachers and yoga schools. It is the largest organization of its kind, establishing minimum standards for yoga teacher training programs and maintaining a registry of yoga teachers (RYT®) and yoga schools (RYS®) who meet these standards. Their mission is to promote and support the integrity and diversity of the teaching of yoga worldwide. They offer credentials, educational resources, and advocate for the yoga community.

Where Is Yoga Alliance's Headquarters?

Yoga Alliance officeYoga Alliance officeYoga Alliance officeYoga Alliance office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters serves as the central administrative and operational hub for member services, development and upholding of standards, credentialing, advocacy efforts, and global coordination of yoga teacher and school registrations.

Notable Features:

The office is situated in a modern commercial building in the Ballston Quarter neighborhood, known for its accessibility and amenities. Specific internal architectural details are not widely publicized, but it provides a professional environment for its staff.

Work Culture:

As a mission-driven non-profit organization dedicated to yoga, the work culture at Yoga Alliance likely emphasizes well-being, collaboration, inclusivity, community service, and a shared passion for yoga's principles and practices. Staff are typically committed to advancing the organization's mission to uphold the integrity and diversity of yoga teaching.

HQ Significance:

The Arlington headquarters is crucial for managing a global registry of over 100,000 yoga teachers and thousands of yoga schools, developing and implementing educational standards, and serving as a central point of contact and advocacy for the international yoga community.

Values Reflected in HQ: The choice of a professional, accessible, and well-maintained office space in a reputable area likely reflects Yoga Alliance's values of accountability to its members, professionalism, operational efficiency, and responsible stewardship of its non-profit resources.

Location:

Yoga Alliance supports a vast global community of yoga teachers and schools in over 130 countries. Its global functions primarily include: maintaining an international registry of credentialed Registered Yoga Teachers (RYT®) and Registered Yoga Schools (RYS®), setting and upholding internationally recognized standards for yoga teacher training programs, providing accessible continuing education resources, and fostering a worldwide network for yoga professionals. This extensive reach is facilitated through its comprehensive online platform and dedicated member services.

Street Address:

4201 Wilson Blvd, #610

City:

Arlington

State/Province:

VA

Country:

USA

Where Else Does Yoga Alliance Operate Around the World?

N/A

Address: Operations centralized at Arlington, VA HQ

Global support, registration processes, and community engagement are handled centrally and digitally, allowing for worldwide reach without the need for multiple regional physical offices.

Buying Intent Signals for Yoga Alliance

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Yoga Alliance? Meet the Executive Team

As of April 2025, Yoga Alliance' leadership includes:

Shannon Roche - President & CEO
Christa Kuberry - Chief Operations Officer
Dani Fagan - Vice President, Marketing & Communications
Katrin Kuttner - Vice President, Standards & Credentials
Tonia K. Guffey - Vice President, People & Culture

Who's Investing in Yoga Alliance?

Yoga Alliance has been backed by several prominent investors over the years, including:

As a 501(c)(3) non-profit organization, Yoga Alliance is primarily funded through membership fees from Registered Yoga Teachers and Schools, program revenues, and charitable donations, rather than by traditional equity investors.

What Leadership Changes Has Yoga Alliance Seen Recently?

Hire0
Exits0

Based on publicly available information, Yoga Alliance's core executive team has demonstrated stability. No major high-profile executive hires from outside the organization or departures have been widely publicized in the last 12 months. Internal role adjustments or promotions may occur but are not typically announced as major news items.

What Technology (Tech Stack) Is Used byYoga Alliance?

Discover the tools Yoga Alliance uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Yoga Alliance Email Formats and Examples

Yoga Alliance likely utilizes standard professional email address formats for its staff, primarily using their official domain 'yogaalliance.org'. Common formats for organizations of this type include combinations of first name, last name, or initials.

Common formats include [firstinitial][last]@yogaalliance.org (e.g., jdoe@yogaalliance.org) and potentially [first].[last]@yogaalliance.org (e.g., jane.doe@yogaalliance.org).

Format

sroche@yogaalliance.org

Example

75%

Success rate

What's the Latest News About Yoga Alliance?

Yoga Alliance Foundation (via Yoga Alliance Website) • November 15, 2023

Yoga Alliance Foundation Announces 2023 Teaching for Equity Program Grantees

The Yoga Alliance Foundation announced the recipients of its 2023 Teaching for Equity Program grants. These grants are awarded to support yoga teachers and programs dedicated to making yoga accessible to underserved and marginalized communities, thereby promoting diversity and inclusion within the practice and teaching of yoga....more

Yoga Alliance Blog • October 26, 2023

Yoga Alliance Introduces New Ethical Commitment for Members

Yoga Alliance unveiled an updated Ethical Commitment applicable to all its members, including Registered Yoga Teachers (RYTs) and Registered Yoga Schools (RYSs). This enhanced commitment aims to further reinforce integrity, respect, and safety within the yoga community, addressing key areas such as scope of practice, inclusivity, consent, and professional conduct....more

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