What Does Yik Yak Do?

Total employees70
HeadquartersAtlanta
Founded2013

Yik Yak was a location-based social media application that allowed users to anonymously create and view discussion threads, or 'Yaks,' within a local 5-mile radius. Originally launched in 2013 by co-founders Tyler Droll and Brooks Buffington, it gained significant popularity, especially on college campuses, due to its anonymous and hyperlocal nature. However, it also faced considerable controversy regarding misuse, cyberbullying, and threats, which contributed to its first shutdown in 2017. The app was acquired and officially relaunched in August 2021 by new owners, aiming to rebuild its community with enhanced safety measures. In February 2023, Yik Yak was acquired by Pledge Inc., the parent company of rival anonymous college app Sidechat. Following this acquisition, Yik Yak was officially shut down for a second time in late November 2023, with users encouraged to migrate to the Sidechat platform.

Where Is Yik Yak's Headquarters?

Yik Yak officeYik Yak officeYik Yak officeYik Yak office
*Images sourced via web search. Rights belong to original owners

HQ Function

Served as the primary hub for operations, software development, engineering, marketing, and administrative functions for the original Yik Yak app.

Notable Features:

Located in the Terminus 200 building, a modern Class A office complex in Atlanta's prominent Buckhead business district, known for its business amenities and contemporary architecture.

Work Culture:

As a rapidly growing tech startup, the original Yik Yak likely fostered a fast-paced, innovative, and collaborative work environment, with a strong focus on mobile app development, user growth, and community engagement.

HQ Significance:

Atlanta's growing status as a tech hub provided access to talent and a supportive ecosystem for startups. The Buckhead location placed Yik Yak in a prestigious business area. Post its 2017 shutdown and subsequent relaunches/acquisitions, the concept of a single, large physical HQ became less relevant as operations were likely more distributed or integrated into acquiring companies.

Values Reflected in HQ: The choice of a contemporary office in a dynamic business district likely reflected the company's ambition, forward-thinking approach, and desire to establish itself as a significant player in the tech industry.

Location:

During its operational periods, Yik Yak was primarily focused on the United States market, gaining substantial traction on college and university campuses. While the app was technically available for download in other countries through iOS and Android app stores, its user base, community features, and marketing efforts were predominantly concentrated in North America. The app is no longer operational as of late 2023.

Street Address:

Terminus 200, 3333 Piedmont Rd NE

City:

Atlanta

State/Province:

Georgia

Country:

USA

Where Else Does Yik Yak Operate Around the World?

Not Publicly Known

Address: Not Publicly Known

N/A - Operations were largely centralized.

Buying Intent Signals for Yik Yak

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Yik Yak? Meet the Executive Team

As of April 2025, Yik Yak' leadership includes:

Tyler Droll - Co-Founder & CEO (Original Yik Yak)
Brooks Buffington - Co-Founder & COO (Original Yik Yak)
Pledge Inc. Leadership - Acquired Yik Yak in February 2023. Yik Yak's operations were integrated and subsequently sunsetted under Pledge Inc.'s management.

Who's Investing in Yik Yak?

Yik Yak has been backed by several prominent investors over the years, including:

Sequoia Capital
DCM Ventures
Azure Capital Partners
Coatue Management
Slow Ventures
Aleph
Kevin Colleran
Tim Draper

What Leadership Changes Has Yik Yak Seen Recently?

Hire0
Exits0

The most significant recent events for Yik Yak were its acquisition by Pledge Inc. (parent company of Sidechat) in February 2023, followed by its complete shutdown in November 2023. These events marked the end of Yik Yak as an independent entity and led to the cessation of all Yik Yak-specific roles and operations. No specific executive hires or exits for a standalone Yik Yak entity were noted in its final months, as it was under the stewardship of its acquiring company.

Departures

Yik Yak App & Operations, Yik Yak service was officially discontinued, and all related operations ceased following its acquisition by Sidechat's parent company, Pledge Inc., earlier in the year.

What Technology (Tech Stack) Is Used byYik Yak?

Discover the tools Yik Yak uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Yik Yak Email Formats and Examples

During its periods of operation, Yik Yak utilized official contact emails for support and business inquiries, such as hello@yikyak.com. Internal corporate email formats were not publicly disclosed but often follow common startup patterns. As the company is now defunct, these email addresses are no longer active.

[first]@yikyak.com or [first].[last]@yikyak.com (speculative historical patterns)

Format

hello@yikyak.com (Historical Official Contact Email)

Example

0%

Success rate

What's the Latest News About Yik Yak?

NBC News • November 29, 2023

Yik Yak, the anonymous app that made a comeback, is shutting down — again

Yik Yak, the anonymous messaging app popular on college campuses which shut down in 2017 and relaunched in 2021, announced it is shutting down again. Users received notifications about the discontinuation of services, marking the end of its second iteration....more

TechCrunch • February 27, 2023

Yik Yak acquired by the creators of Sidechat

Yik Yak, the anonymous social app that made a comeback in 2021, has been acquired by Pledge Inc., the parent company of Gen Z-focused college messaging board Sidechat. The deal implies Yik Yak will eventually be sunsetted as users are transitioned....more

The Verge • August 16, 2021

Yik Yak, the anonymous local app, is back

Yik Yak, the anonymous local social network that shut down in 2017, announced its return. The app became available for download on iOS in the US, with new owners promising a safer and healthier community environment....more

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