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WTG, formerly known as World Telecom Group, was a prominent master agent and technology services distributor specializing in telecommunications, cloud services, and IT solutions. Founded in 1996, WTG built a strong reputation for its extensive portfolio of services from leading carriers and suppliers, empowering a vast network of independent sales agents and technology advisors to serve business customers across the United States. The company was known for its 'agent-first' philosophy, robust support systems, and innovative tools. In August 2019, WTG was acquired by AppSmart, a move that combined WTG's expertise and partner network with AppSmart's B2B technology marketplace.
The Malibu headquarters served as the nerve center for WTG's national operations, overseeing partner recruitment and support, supplier management, marketing, and strategic business development for its master agent services.
While specific architectural details are not widely publicized, the Malibu location itself, known for its scenic environment, was a notable aspect of the company's image. The offices would have housed key operational and executive staff.
WTG fostered an entrepreneurial and partner-focused work culture. It was known for being agile and responsive to the needs of its sales agents, encouraging strong relationships and providing extensive support to help them succeed in a competitive market.
The headquarters was significant as the command center for one of the nation's leading master agents, facilitating billions of dollars in technology service sales through its channel partners and playing a key role in the evolution of technology distribution.
WTG's primary operational focus was within the United States, where it supported a nationwide network of thousands of agent partners. While many of the telecommunications and cloud services in its portfolio offered global reach for end-customers, WTG's direct office presence and partner support infrastructure were concentrated in the U.S. market. Following its acquisition, its capabilities became part of AppSmart's broader, more global operational footprint.
23823 Malibu Road, Suite 50-208
Malibu
California
USA
Address: 9400 S. La Cienega Blvd., Suite A, Inglewood, CA 90301 (historical office)
To provide operational support, sales enablement, and partner management within a key business hub, complementing its primary headquarters' functions.
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As of April 2025, WTG' leadership includes:
WTG has been backed by several prominent investors over the years, including:
WTG was acquired by AppSmart in August 2019 and has since been integrated into AppSmart's operations. Consequently, there are no executive new hires or exits to report for WTG as an independent entity within the last 12 months. Key leadership from WTG transitioned into roles at AppSmart at the time of the acquisition.
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Prior to its acquisition by AppSmart and the subsequent migration of its domain (wtgcom.com), WTG likely utilized standard professional email address formats. Common patterns for a company of its nature would involve combinations of first name, last name, and initials.
Likely formats included [first].[last]@wtgcom.com (e.g., john.doe@wtgcom.com) or [first_initial][last]@wtgcom.com (e.g., jdoe@wtgcom.com).
Format
jane.smith@wtgcom.com
Example
70%
Success rate
Channel Futures • August 6, 2019
AppSmart announced its acquisition of WTG (World Telecom Group), a major master agent, and CNSG, a large telecom brokerage. This strategic move aimed to significantly expand AppSmart's technology services marketplace and its network of technology advisors....more
GlobeNewswire (via MarketWatch) • February 12, 2019
WTG (World Telecom Group) was recognized by Inc. Magazine as one of its Best Workplaces for 2019. This award highlighted WTG's commitment to creating a positive and engaging work environment for its employees prior to its acquisition later that year....more
Channel Partners Online • September 25, 2018
WTG expanded its service offerings by adding Masergy's managed SD-WAN and security solutions to its portfolio. This enhancement provided WTG's agent partners with more advanced network and security options to offer their business clients....more
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