HQ Function

Serves as the central command for Kontoor Brands' global operations. This includes strategic planning, global brand management for Wrangler and Lee, product innovation, marketing leadership, corporate finance, human resources, supply chain oversight, and legal functions.

Notable Features:

The headquarters is a modern office facility designed to foster collaboration and innovation. It likely includes showrooms displaying the latest Wrangler and Lee collections, and spaces dedicated to design and development.

Work Culture:

The work culture at Kontoor Brands' HQ is likely dynamic, emphasizing brand heritage, innovation in apparel, and sustainability. Employees often share a passion for the iconic denim brands and a drive for global market success. It blends a corporate environment with creative elements typical of the fashion industry.

HQ Significance:

The Greensboro headquarters is crucial for directing the global strategy of both Wrangler and Lee. It's the nerve center for decision-making that impacts product development, marketing campaigns, market expansion, and the overall financial performance of Kontoor Brands.

Values Reflected in HQ: The headquarters likely reflects Kontoor Brands' values of heritage (through its iconic brands), performance, innovation (in design and sustainability), and integrity. The workspace would be designed to be efficient, inspiring, and supportive of its global team.

Location:

Wrangler, as a flagship brand of Kontoor Brands, enjoys a significant global presence. Its products are sold in over 100 countries across North America, South America, Europe, the Middle East, Africa, and the Asia-Pacific region. This global reach is achieved through a multi-channel distribution strategy including wholesale partnerships with major retailers, company-owned retail stores in select markets, and robust e-commerce platforms. Kontoor Brands supports these international operations with regional headquarters and offices that handle local marketing, sales, sourcing, and distribution, ensuring the Wrangler brand resonates with diverse consumer bases worldwide.

Street Address:

400 N Elm St

City:

Greensboro

State/Province:

NC

Country:

USA