What Does WPP AUNZ Do?

Total employees4500
HeadquartersSydney
Founded2016

WPP AUNZ was a leading ASX-listed creative transformation company in Australia and New Zealand, formed in 2016 through the merger of WPP's local operations with STW Group. It offered a comprehensive suite of services across communications, experience, commerce, and technology. In May 2021, WPP AUNZ was fully acquired by its majority shareholder, WPP plc (the world's largest advertising company), and subsequently delisted and integrated into WPP's global network. Today, WPP continues its strong presence in the Australia and New Zealand market through its extensive network of agencies, building on the legacy and local expertise of WPP AUNZ to deliver innovative solutions for clients.

Where Is WPP AUNZ's Headquarters?

WPP AUNZ officeWPP AUNZ officeWPP AUNZ officeWPP AUNZ office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as a major collaborative workspace and operational center for WPP's diverse agency brands in Australia. It facilitates integrated service delivery, innovation, and client engagement for the AUNZ region.

Notable Features:

A modern, state-of-the-art campus designed to foster co-creation and collaboration. It typically includes flexible workspaces, advanced technology infrastructure, event spaces, and client presentation suites.

Work Culture:

The work culture is dynamic, creative, and fast-paced, reflecting the advertising and marketing communications industry. There's a strong emphasis on collaboration between agencies, innovation, and delivering impactful client work, aligned with WPP's global values of openness, optimism, and a dedication to extraordinary results.

HQ Significance:

The Sydney campus symbolizes WPP's significant investment and long-term commitment to the Australian and New Zealand markets. It acts as a central point for top talent, creative excellence, and strategic leadership in the region.

Values Reflected in HQ: Integration, collaboration, creativity, client-centricity, and leadership in the evolution of marketing communications.

Location:

While WPP AUNZ was specifically focused on Australia and New Zealand, its full integration into WPP plc means its operations are now part of an extensive global network. WPP operates in over 100 countries with major hubs in key international markets. Globally, WPP supports functions including creative advertising, media investment planning and buying, data analytics and consulting, public relations and public affairs, brand strategy and identity, digital transformation, e-commerce strategy, and healthcare communications. The Australia and New Zealand operations are a vital part of WPP's Asia-Pacific strategy, contributing regional expertise and benefiting from global insights, technologies, and talent.

Street Address:

1 Kent Street

City:

Sydney

State/Province:

NSW

Country:

Australia

Where Else Does WPP AUNZ Operate Around the World?

Melbourne, VIC/Australia

Address: WPP Melbourne Campus, 18-34 Queen St, Melbourne VIC 3000, Australia

Key operational center for WPP in Southern Australia, enabling integrated solutions for national and local clients and leveraging strong market insights.

Auckland, /New Zealand

Address: WPP Auckland Campus, 101 Pakenham St W, Auckland CBD, Auckland 1010, New Zealand

Drives WPP's strategic initiatives, client services, and creative output across New Zealand, combining local expertise with global network resources.

Canberra, ACT/Australia

Address: Various WPP agency offices are located in Canberra, e.g., Barton.

Provides dedicated expertise for federal government and related organizations, crucial for WPP's public sector engagement in Australia.

Buying Intent Signals for WPP AUNZ

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading WPP AUNZ? Meet the Executive Team

As of April 2025, WPP AUNZ' leadership includes:

Rose Herceg - President, Australia and New Zealand, WPP
Katie Rigg-Smith - Chief Strategy Officer, Australia and New Zealand, WPP
Chris Rollinson - Country Manager, New Zealand, WPP
Kieran Moore - CEO, GroupM Australia & New Zealand
Mark Read - CEO, WPP plc (Global)

Who's Investing in WPP AUNZ?

WPP AUNZ has been backed by several prominent investors over the years, including:

WPP plc (LSE: WPP, NYSE: WPP) is a publicly traded company. Prior to its full acquisition and delisting in May 2021, WPP AUNZ was listed on the Australian Securities Exchange (ASX), with WPP plc holding a majority stake. WPP plc is now the sole owner of the former WPP AUNZ assets and operations.

What Leadership Changes Has WPP AUNZ Seen Recently?

Hire4
Exits1

WPP's Australia and New Zealand operations have seen key leadership appointments and transitions over the last 18 months, aimed at strengthening its integrated model and agency capabilities. Notable changes include the appointment of a regional President and a Chief Strategy Officer, alongside leadership shifts within major network agencies like Ogilvy.

Departures

Sally Kissane, Sally Kissane stepped down from her role as CEO of Ogilvy Australia.

New Appointments:

Rose Herceg, Rose Herceg commenced her role as President for WPP in Australia and New Zealand.
Katie Rigg-Smith, Katie Rigg-Smith appointed as Chief Strategy Officer for WPP in Australia and New Zealand.
Laura Nice, Laura Nice appointed as Co-CEO of Ogilvy Australia Network.
Gaile Macfarlane, Gaile Macfarlane appointed as Co-CEO of Ogilvy Australia Network.

What Technology (Tech Stack) Is Used byWPP AUNZ?

Discover the tools WPP AUNZ uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

WPP AUNZ Email Formats and Examples

Employees of WPP and its consolidated agencies, including those formerly part of WPP AUNZ, primarily use email addresses associated with the @wpp.com domain or specific agency domains (e.g., @ogilvy.com, @groupm.com, @vml.com). The most common formats are combinations of first name and last name.

first.last@wpp.com or [first_initial][last]@wpp.com

Format

john.smith@wpp.com

Example

90%

Success rate

What's the Latest News About WPP AUNZ?

WPP plc • February 22, 2024

WPP Reports 2023 Results, Underlines Focus on AI and Growth in Key Markets like ANZ

WPP released its 2023 preliminary financial results, outlining its performance and strategic priorities. The company highlighted ongoing investments in AI and creative capabilities, with Australia and New Zealand remaining important markets for growth and innovation within the WPP network....more

Mumbrella • November 15, 2023

WPP Appoints Katie Rigg-Smith as First Chief Strategy Officer for Australia & New Zealand

WPP announced the appointment of Katie Rigg-Smith to the newly created role of Chief Strategy Officer for Australia and New Zealand. This strategic hire aims to enhance WPP’s integrated offering and drive growth across its agencies in the region by strengthening strategic leadership....more

AdNews • February 7, 2024

Ogilvy Australia Appoints Laura Nice and Gaile Macfarlane as Co-CEOs

Ogilvy Australia, a key WPP agency, announced the appointment of Laura Nice and Gaile Macfarlane as its new Co-CEOs. These appointments aim to steer the agency's next chapter of creative excellence and strategic innovation in the Australian market....more

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