Wolverine World Wide, Inc. (NYSE: WWW) is one of the world’s leading marketers and licensors of branded casual, active lifestyle, work, outdoor sport, athletic, children’s and uniform footwear and apparel. Founded in 1883, the company's diverse portfolio of owned and licensed brands includes Merrell®, Saucony®, Sperry®, Hush Puppies®, Wolverine®, Keds®, Stride Rite®, Chaco®, Bates®, and HYTEST®. Wolverine World Wide is committed to empowering people to live their best lives through innovative products and purpose-driven brands, which are distributed in over 170 countries and territories worldwide.
Serves as the central hub for global operations, including corporate leadership, finance, legal, human resources, IT, and brand management for several key brands. It also houses state-of-the-art facilities for product design, development, and innovation.
The campus-style headquarters features a blend of modern office buildings and thoughtfully renovated historical structures, reflecting the company's rich heritage. It includes advanced product showrooms, dedicated design studios, and various employee amenities, all set within a natural, wooded landscape.
The work culture at the Rockford HQ fosters a strong sense of community and heritage, stemming from its long-standing presence in the area, combined with the dynamic and fast-paced nature of a global footwear and apparel enterprise. There is a significant emphasis on collaboration, passion for the brands, innovation, and sustainability.
The Rockford headquarters is highly significant as the primary command center for Wolverine World Wide's extensive global business operations. It also stands as a symbol of the company's enduring commitment to its founding community and its remarkable journey from a local tannery and shoe manufacturer to a prominent multinational corporation.
Wolverine World Wide supports extensive global operations encompassing product design and development, global sourcing and supply chain management, marketing, sales, and distribution. Its renowned brands are sold in approximately 170 countries and territories through a multi-channel network that includes company-owned retail stores, dedicated e-commerce websites, and a wide array of third-party retailers, distributors, and licensees.
9341 Courtland Drive NE
Rockford
Michigan
USA
Address: 500 Totten Pond Rd, Waltham, MA 02451, USA
Acts as an essential innovation and brand management center, significantly strengthening Wolverine World Wide's presence in the competitive East Coast market and supporting the global strategies for its prominent athletic and lifestyle segments.
Address: Chapter House, 16 Brunswick Place, London, N1 6DZ, UK
Drives brand growth and market penetration within the diverse European markets by adapting global brand strategies to align with local consumer preferences and effectively managing regional partnerships, e-commerce, and retail channels.
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As of April 2025, Wolverine Worldwide' leadership includes:
Wolverine Worldwide has been backed by several prominent investors over the years, including:
Wolverine World Wide has experienced significant executive leadership changes over the past 12-18 months, including the appointment of a new CEO, a CFO transition, and the strategic hiring of a new Chief Legal Officer, Chief Strategy Officer/President - International, and Chief Marketing Officer. These changes are aimed at steering the company's ongoing transformation and capitalizing on growth strategies.
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Wolverine World Wide typically utilizes standard corporate email formats for its employees. The most common structures observed are the employee's first name followed by their last name, or the first initial of their first name followed by their last name. These parts are usually separated by a period, or sometimes concatenated, and are followed by '@wolverineworldwide.com'.
firstname.lastname@wolverineworldwide.com or firstinitiallastname@wolverineworldwide.com
Format
jane.doe@wolverineworldwide.com
Example
90%
Success rate
Wolverine World Wide Investor Relations • May 8, 2024
Wolverine Worldwide announced its financial results for the first quarter of 2024, highlighting ongoing progress on its comprehensive transformation plan. The company reported revenue and earnings figures, and provided updates on strategic initiatives for its key brands including Merrell, Saucony, and Wolverine....more
Wolverine World Wide Press Releases • February 20, 2024
Wolverine World Wide announced the significant appointment of Dave Latchana to the role of Chief Legal Officer and Corporate Secretary, effective February 20, 2024. In this capacity, Mr. Latchana will oversee the company's global legal, ethics, and compliance functions....more
Wolverine World Wide Press Releases • January 16, 2024
Wolverine World Wide named Tapas Strickland as its new Chief Strategy Officer and President – International. This strategic appointment is aimed at accelerating the Company’s ongoing transformation initiatives and unlocking substantial growth opportunities on a global scale....more
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