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WMS Gaming
What Does WMS Gaming Do?
WMS Gaming, historically known as Williams Manufacturing Company, boasts a storied legacy in the amusement and gaming sectors. Originating with pinball machines in the 1940s and later innovating in arcade video games, WMS strategically pivoted in the 1990s to become a dominant force in casino gaming. The company gained renown for its groundbreaking slot machines, captivating game mechanics, and beloved titles such as Jackpot Party®, Reel 'em In®, and various Monopoly™ themed slots. In 2013, WMS was acquired by Scientific Games (now Light & Wonder), and its enduring spirit of creativity and technological excellence continues to shape the development of advanced gaming experiences and comprehensive casino solutions on a global scale.
Where Is WMS Gaming's Headquarters?
HQ Function
Historically served as the central hub for WMS Gaming's research and development, innovative game design, slot machine manufacturing, and corporate operations.
Notable Features:
The Waukegan campus was a significant facility housing creative game studios, engineering labs, and advanced manufacturing lines dedicated to producing their well-known slot machines.
Work Culture:
WMS was reputed for fostering a dynamic, creative, and innovative work environment. It encouraged close collaboration between engineers, artists, mathematicians, and game designers focused on delivering next-generation casino entertainment.
HQ Significance:
This Waukegan location was instrumental in WMS's ascent as a leader in the global slot machine market, serving as the birthplace for many of its iconic games and pioneering technological platforms.
Values Reflected in HQ: The headquarters likely embodied WMS's core values of innovation, player-centric design, technological advancement, and quality manufacturing in the gaming industry.
Location:
Historically, WMS Gaming established a strong global footprint, with its innovative slot machines and gaming solutions adopted by casinos across North America, Europe, Latin America, and Australia/Asia. Since becoming part of Light & Wonder, this international reach has been significantly expanded. Light & Wonder leverages the WMS legacy to support land-based casinos, iGaming operators, and lottery services globally. Functions supported worldwide include localized game development, international sales and marketing, comprehensive technical support, and adaptation of gaming content for diverse regulatory and cultural landscapes.
Street Address:
800 S. Northpoint Blvd
City:
Waukegan
State/Province:
Illinois
Country:
USA
Where Else Does WMS Gaming Operate Around the World?
Las Vegas, Nevada, USA
Address: 6601 Bermuda Rd, Las Vegas, NV 89119 (Light & Wonder Global HQ)
Serves as the nerve center for North American operations and global strategy, capitalizing on Las Vegas's status as the world's casino gaming capital.
Barcelona, Spain
Address: Historically, WMS maintained a significant international office in the Barcelona area (e.g., Parc de Negocis Mas Blau). These operations are now part of Light & Wonder's European structure.
Focused on expanding WMS's market share in Europe and the EMEA region, adapting products to meet local player preferences and diverse regulatory standards.
Sydney, Australia
Address: Historically, WMS had a presence in Australia to serve the Asia-Pacific market. These operations are now integrated into Light & Wonder's APAC regional offices.
Aimed at penetrating and growing in the significant ANZ and Asian gaming markets, offering localized support and product offerings.
Buying Intent Signals for WMS Gaming
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading WMS Gaming? Meet the Executive Team
As of April 2025, WMS Gaming' leadership includes:
Who's Investing in WMS Gaming?
WMS Gaming has been backed by several prominent investors over the years, including:
What Leadership Changes Has WMS Gaming Seen Recently?
As WMS Gaming is fully integrated into Light & Wonder, executive movements are typically at the Light & Wonder corporate or major divisional levels. Over the past 12-18 months, Light & Wonder has made strategic appointments to bolster its leadership team, particularly within its Gaming division, reflecting a focus on sustained growth and innovation. Stability has characterized the top C-suite, with changes primarily aimed at strengthening operational and regional leadership.
New Appointments:
What Technology (Tech Stack) Is Used byWMS Gaming?
Discover the tools WMS Gaming uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
WMS Gaming Email Formats and Examples
Email communications from Light & Wonder (lnw.com), the parent company of WMS Gaming, generally adhere to common corporate email patterns. The most frequently encountered formats are typically [first].[last]@lnw.com or [first_initial][last]@lnw.com.
[first].[last]@lnw.com or [first_initial][last]@lnw.com
Format
jane.doe@lnw.com or jdoe@lnw.com
Example
80%
Success rate
What's the Latest News About WMS Gaming?
Light & Wonder, Inc. • May 9, 2024
Light & Wonder Reports Strong First Quarter 2024 Results, Gaming Segment Shines
Light & Wonder announced impressive financial results for the first quarter of 2024, with its Gaming segment, which incorporates the WMS legacy, showing significant year-over-year revenue growth. The company highlighted strong performance of new game titles and cabinets and continued R&D investment....more
Light & Wonder / PR Newswire • February 27, 2024
Light & Wonder Unveils Next-Gen Gaming Portfolio, Including WMS-Inspired Innovations, at ICE London 2024
At ICE London 2024, Light & Wonder showcased its latest suite of gaming products, systems, and iGaming content. The exhibit featured new slot machine titles and advanced hardware, many of which build upon the innovative foundations laid by brands like WMS, underscoring a commitment to enhancing player engagement and casino operator value....more
Light & Wonder / G3 Newswire • October 3, 2023
Light & Wonder Defines 'New Era of Play' at G2E 2023, Spotlighting WMS Legacy Content
Light & Wonder presented its vision for the future of gaming at the Global Gaming Expo (G2E) 2023 in Las Vegas. The showcase included a wide array of new cabinets, popular game franchises with roots in WMS's portfolio like HUFF N’ EVEN MORE PUFF™, and advanced systems technology, emphasizing cross-platform content delivery....more
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