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The Wildfowl & Wetlands Trust (WWT) is a pioneering UK-based conservation charity committed to saving and improving wetlands for wildlife and people across the globe. Founded in 1946 by Sir Peter Scott, WWT manages a network of ten unique wetland centres in the UK, which serve as havens for wildlife, sites for scientific research, and engaging visitor attractions. WWT's work encompasses direct conservation action, breeding programmes for endangered species, wetland restoration and creation, policy advocacy, education, and fostering a deeper connection between people and nature. They aim to inspire everyone to value the beauty and benefits of wetlands and to take action for their protection and sustainable use.
Serves as the central administrative hub for WWT's UK-wide operations, including conservation strategy, research coordination, fundraising, marketing, and education programme development. It's also a major visitor attraction and conservation site.
Features include extensive managed wetland habitats, the Scott House Museum (founder Sir Peter Scott's home), world-class bird hides, observation towers (like the Estuary Tower), a collection of global waterfowl, and facilities for scientific research and conservation breeding.
The work culture at WWT, particularly at its HQ, is driven by a deep passion for conservation and nature. It fosters collaboration between scientists, conservationists, educators, and operational staff, all dedicated to WWT's mission. There's a strong emphasis on learning, public engagement, and science-based practices.
Slimbridge is the birthplace of WWT and a site of historical significance in modern conservation. It pioneered approaches to wetland habitat management, bird ringing, and public engagement with wildlife, influencing wetland conservation worldwide. It remains a crucial site for monitoring migratory waterbirds.
While WWT's ten wetland centres are located in the UK, its conservation impact is global. WWT Consulting, its specialist consultancy arm, provides expertise on wetland design, management, and restoration projects worldwide. WWT is also involved in international species conservation programmes, such as for the critically endangered Spoon-billed Sandpiper, and collaborates with international partners and conventions (like Ramsar) to advocate for wetland protection and sustainable use on a global scale. They conduct research and share best practices that benefit wetlands and wildlife internationally.
WWT Slimbridge Wetland Centre, Slimbridge
Slimbridge, Gloucestershire
Gloucestershire
United Kingdom
Address: WWT London Wetland Centre, Queen Elizabeth's Walk, Barnes, London, SW13 9WT
To connect urban populations with nature, showcase urban wetland conservation, provide educational opportunities, and act as a refuge for wildlife within the Greater London area.
Address: WWT Martin Mere Wetland Centre, Fish Lane, Burscough, Lancashire, L40 0TA
To conserve key wetland habitats and species in North West England, provide critical staging grounds for migratory birds, and offer public access and education about wetland ecosystems.
Address: WWT Llanelli Wetland Centre, Llwynhendy, Llanelli, SA14 9SH
To protect and manage significant wetland habitats in South Wales, support local biodiversity, engage the Welsh community in conservation, and promote sustainable tourism.
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As of April 2025, Wildfowl & Wetlands Trust' leadership includes:
Wildfowl & Wetlands Trust has been backed by several prominent investors over the years, including:
In the last 12 months (May 2023 - May 2024), WWT appointed a new Chief Operating Officer. No other major executive exits at this level have been publicly announced during this period.
Discover the tools Wildfowl & Wetlands Trust uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
The Wildfowl & Wetlands Trust commonly uses the firstname.lastname@wwt.org.uk email format for its staff. Generic enquiries can often be directed to departmental emails like info@wwt.org.uk or specific addresses listed on their contact page.
firstname.lastname@wwt.org.uk
Format
jane.doe@wwt.org.uk
Example
75%
Success rate
WWT Website • March 7, 2024
WWT, as part of the Blue Recovery Leaders Group, launched a significant report urging for increased efforts to protect and restore the UK's vital blue carbon habitats, such as saltmarshes and seagrass beds. The report highlights their critical role in tackling climate change and biodiversity loss....more
WWT Website • February 2, 2024
On World Wetlands Day, WWT released survey findings indicating strong public affection for UK wetlands, yet a lack of awareness regarding their extensive benefits, including flood defence, carbon storage, and water purification. WWT calls for greater education on wetland importance....more
WWT Website • April 29, 2024
WWT announced the launch of 'Generation Wetland,' a new initiative aimed at connecting young people with nature and wetlands. The program seeks to inspire the next generation of conservationists through educational activities, volunteering opportunities, and direct experiences in wetland environments....more
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