HQ Function

Serves as the global hub for Wieden+Kennedy, originating many of its foundational creative philosophies and housing key global leadership, creative, strategy, and production teams. It sets the tone for the agency's worldwide network.

Notable Features:

The Portland office is famous for its unique, open-plan design by Allied Works Architecture. It features a large central atrium, a basketball court, a screening room, and various collaborative spaces designed to inspire creativity. The extensive use of wood and natural light creates a distinctive Pacific Northwest atmosphere.

Work Culture:

Known for its intense, creatively demanding, yet collaborative and somewhat unconventional work environment. It fosters a 'Fail Harder' ethos, encouraging experimentation and pushing creative limits. The culture is often described as a 'creative playground' that values individuality and bold ideas.

HQ Significance:

The Portland HQ is the birthplace of Wieden+Kennedy and the origin of its unique culture and creative philosophy. It's where iconic campaigns like Nike's 'Just Do It' were conceived, establishing the agency's global reputation.

Values Reflected in HQ: The HQ's design and atmosphere reflect W+K's values of creativity, collaboration, independence, and a willingness to challenge convention. The open spaces encourage interaction, while unique features cater to an inspiring and unconventional work style.

Location:

Wieden+Kennedy supports a wide array of functions globally across its network of offices, including: creative development (art direction, copywriting, design), brand strategy and planning, account management, content production (film, digital, experiential), media planning and buying (often in partnership or through specialized units), digital innovation, social media strategy, and business development. Each office tailors its specific offerings to local market needs while contributing to global client campaigns.

Street Address:

224 NW 13th Ave

City:

Portland

State/Province:

Oregon

Country:

USA