What Does Wholesome Wave Do?

Total employees45
HeadquartersStratford
Founded2007

Wholesome Wave is a U.S.-based national non-profit organization committed to empowering underserved consumers to make healthier food choices by increasing affordable access to fresh, locally grown fruits and vegetables. They achieve this through pioneering programs such as produce prescriptions and financial incentives at farmers markets and retail stores, partnering with community-based organizations, health care providers, and government entities to foster food equity and improve community health outcomes. Their work addresses critical issues at the intersection of food, health, and economic well-being, striving for a future where everyone has access to nutritious food.

Where Is Wholesome Wave's Headquarters?

Wholesome Wave officeWholesome Wave officeWholesome Wave officeWholesome Wave office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the primary center for program design and implementation, strategic planning, research, fundraising, policy advocacy, and administrative operations for its nationwide initiatives.

Notable Features:

As a non-profit focused on impact, the headquarters likely emphasizes functional, collaborative, and technology-enabled workspaces that support its mission efficiently, rather than opulent architectural features.

Work Culture:

The work culture at Wholesome Wave's headquarters is characterized by passion, collaboration, innovation, and a deep commitment to its mission. Employees are typically dedicated to food justice, health equity, and creating systemic change in food systems.

HQ Significance:

The headquarters is significant as it orchestrates national programs, develops innovative models like produce prescriptions, and advocates for policies that improve nutrition security and health outcomes for vulnerable populations across the United States.

Values Reflected in HQ: The headquarters and its operations likely reflect core values such as equity, dignity, innovation, collaboration, community-centered approaches, and a commitment to evidence-based solutions for food and health challenges.

Location:

Wholesome Wave's programs and initiatives are primarily focused within the United States. They work to address food insecurity and promote healthy food access for underserved communities across the nation through a network of local partners. Currently, they do not have a significant operational presence or distinct offices outside of the U.S.

Street Address:

80 Ferry Boulevard

City:

Stratford

State/Province:

CT

Country:

USA

Where Else Does Wholesome Wave Operate Around the World?

No additional office locations available.

Buying Intent Signals for Wholesome Wave

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Wholesome Wave? Meet the Executive Team

As of April 2025, Wholesome Wave' leadership includes:

Benjamin Perkins, MPH - Chief Executive Officer
Orville Bryan - Chief Operating Officer
Michel Nischan - Co-Founder & Chairman

Who's Investing in Wholesome Wave?

Wholesome Wave has been backed by several prominent investors over the years, including:

Newman's Own Foundation
The Posner Foundation of Pittsburgh
USDA National Institute of Food and Agriculture (NIFA)
The Kresge Foundation
Rockefeller Foundation
Robert Wood Johnson Foundation
Various Private Foundations and Individual Donors

What Leadership Changes Has Wholesome Wave Seen Recently?

Hire0
Exits0

Specific C-suite executive new hires or exits for Wholesome Wave in the immediate past 12 months are not widely publicized in major news outlets. Non-profit leadership changes are typically announced through their official website, newsletters, annual reports, or specialized sector publications.

What Technology (Tech Stack) Is Used byWholesome Wave?

Discover the tools Wholesome Wave uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Wholesome Wave Email Formats and Examples

Wholesome Wave's exact email format is not publicly confirmed. Common email structures for non-profit organizations often include patterns like [first_initial][last]@[domain.org] or [first].[last]@[domain.org]. For example, an email for 'Jane Doe' might be 'jdoe@wholesomewave.org' or 'jane.doe@wholesomewave.org'.

[first_initial][last]@wholesomewave.org or [first].[last]@wholesomewave.org (unconfirmed common patterns)

Format

bperkins@wholesomewave.org (example based on pattern for CEO)

Example

70%

Success rate

What's the Latest News About Wholesome Wave?

Instacart News • February 29, 2024

Wholesome Wave Highlighted in Instacart Health's Expansion of Food as Medicine Programs

Instacart Health announced expanded partnerships, including with organizations like Wholesome Wave, to help scale 'food as medicine' programs. These collaborations aim to leverage technology to improve access to nutritious food for underserved communities, with Wholesome Wave's expertise in produce prescriptions noted as valuable....more

The Wonderful Company (Press Release) • October 26, 2023

The Wonderful Company and Wholesome Wave Announce Expansion of The Wonderful Regions Produce Prescription Program

The Wonderful Company and Wholesome Wave announced a significant expansion of their innovative Produce Prescription Program in California's Central Valley. The program aims to provide increased access to fresh, healthy fruits and vegetables for food-insecure families in the region....more

USDA National Institute of Food and Agriculture • November 2, 2023

Wholesome Wave's Work Aligns with Major USDA Investment in Nutrition Incentive Programs

The USDA's National Institute of Food and Agriculture (NIFA) announced an investment of nearly $50 million through the Gus Schumacher Nutrition Incentive Program (GusNIP). Wholesome Wave is a key organization in the produce prescription and nutrition incentive space, whose work directly aligns with GusNIP's goals to increase fruit and vegetable access and consumption among income-eligible consumers....more

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