What Does WhiteFence Do?

Total employees150
HeadquartersHouston
Founded1999

WhiteFence was a pioneering online marketplace founded in 1999, designed to simplify the process for consumers to compare, choose, and order essential home services. These services included electricity, natural gas, internet, television, and phone services. The platform targeted both individuals moving to new homes and existing homeowners looking for better service options, offering a centralized place for comparison and transaction. In October 2014, WhiteFence was acquired by Allconnect, a subsidiary of Red Ventures, and its independent operations were subsequently integrated.

Where Is WhiteFence's Headquarters?

WhiteFence officeWhiteFence officeWhiteFence officeWhiteFence office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Houston headquarters served as the nerve center for WhiteFence's nationwide operations, encompassing technology development for its comparison platform, marketing initiatives, sales operations, customer support services, and overall corporate administration.

Notable Features:

As WhiteFence occupied space within a multi-tenant office building, specific unique architectural highlights attributed solely to WhiteFence are not widely documented. The facilities would have been standard modern office amenities conducive to a technology and customer service operation.

Work Culture:

As a technology company operating in the competitive online services market, WhiteFence likely fostered an innovative, agile, and fast-paced work environment. The culture probably emphasized customer-centric solutions, technological advancement, and collaborative teamwork to manage its complex marketplace.

HQ Significance:

The Houston headquarters was crucial as the operational base from which WhiteFence launched and scaled its platform, aiming to transform how consumers accessed and managed home services across the United States.

Values Reflected in HQ: The headquarters would have aimed to embody WhiteFence's core values of customer empowerment through choice, simplification of complex processes, and efficiency driven by technology.

Location:

WhiteFence's operations were primarily concentrated within the United States. The company provided its home service comparison and connection platform to consumers across various states, focusing on the domestic market. There is no significant public record of WhiteFence establishing or maintaining physical offices or direct service operations internationally.

Street Address:

3100 S. Gessner Road, Suite 200

City:

Houston

State/Province:

Texas

Country:

USA

Where Else Does WhiteFence Operate Around the World?

No additional office locations available.

Buying Intent Signals for WhiteFence

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading WhiteFence? Meet the Executive Team

As of April 2025, WhiteFence' leadership includes:

Eric Danziger - Former Chief Executive Officer
Michael S. Sachse - Former Chief Operating Officer & General Counsel
Tom Telesco - Former Chief Financial Officer
Larry L. Latham - Founder & Former Chief Technology Officer

Who's Investing in WhiteFence?

WhiteFence has been backed by several prominent investors over the years, including:

Adams Street Partners
Austin Ventures
BA Venture Partners (Bank of America Ventures)
Focus Ventures
FTVentures (now Oak HC/FT)
Kleiner Perkins
Meritech Capital Partners
Sierra Ventures

What Leadership Changes Has WhiteFence Seen Recently?

Hire0
Exits0

WhiteFence was acquired by Allconnect in October 2014 and ceased to operate as an independent entity. Consequently, there have been no executive new hires or exits under the WhiteFence name in the last 12 months. Information on historical executive roles pertains to the period before the acquisition.

What Technology (Tech Stack) Is Used byWhiteFence?

Discover the tools WhiteFence uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

WhiteFence Email Formats and Examples

Prior to its acquisition, WhiteFence likely used common corporate email formats. The examples below are speculative based on typical structures for a company of its nature and size. These email addresses are no longer active.

[first_initial][last]@whitefence.com (e.g., jdoe@whitefence.com) or [first].[last]@whitefence.com (e.g., jane.doe@whitefence.com)

Format

edanziger@whitefence.com

Example

0 (Company is inactive, historical email formats are no longer deliverable)%

Success rate

What's the Latest News About WhiteFence?

TechCrunch • October 28, 2014

Allconnect Buys WhiteFence To Better Help You Connect Your Utilities

Allconnect, a company specializing in helping consumers set up home services, announced its acquisition of WhiteFence. WhiteFence was known for its online marketplace allowing users to compare and order utilities and other home services. This acquisition was aimed at consolidating market presence and enhancing Allconnect's service offerings....more

Houston Business Journal • April 20, 2006

WhiteFence secures $35 million in funding

Houston-based WhiteFence Inc. announced it had raised $35 million in a Series E venture capital funding round. The round was led by new investor Adams Street Partners and included participation from existing investors. The capital was intended to fuel the company's expansion and development of its home services comparison platform....more

Austin Business Journal • February 1, 2000

WhiteFence.com gets $12 million in first round

WhiteFence.com (then known as TheFence.com Inc.) secured $12 million in its first round of institutional funding. The investment was led by Austin Ventures and Sierra Ventures, aimed at launching its online marketplace for essential home services....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including WhiteFence, are just a search away.