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What Does White Stuff Do?

Total employees808
HeadquartersLondon
Founded1985

White Stuff is a British fashion and lifestyle brand founded in 1985, known for its unique prints, quality fabrics, and thoughtfully designed clothing, footwear, and accessories for men and women. The brand emphasizes a relaxed, individual style, a love for colour and detail, and a commitment to ethical sourcing and community initiatives through the White Stuff Foundation. With a strong high-street presence across the UK, an increasing number of international stores (e.g., Germany, Belgium), concessions, and a growing online business, White Stuff offers a distinctive alternative to mainstream fashion, focusing on creativity, comfort, and a touch of irreverence.

Where Is White Stuff's Headquarters?

White Stuff officeWhite Stuff officeWhite Stuff officeWhite Stuff office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for the company's operations, including design, merchandising, buying, marketing, e-commerce, finance, IT, HR, and corporate strategy.

Notable Features:

Located within Kennington Park Business Centre, a vibrant campus offering modern office spaces in a landscaped environment. The area itself provides a mix of business and leisure amenities.

Work Culture:

White Stuff promotes a creative, collaborative, and friendly work environment. The culture is often described as informal, inclusive, and supportive, reflecting the brand's values. Emphasis is placed on teamwork, employee well-being, and fostering a fun, engaging workplace.

HQ Significance:

The London HQ is pivotal for maintaining brand identity, driving innovation in design and product development, and coordinating national and international retail, wholesale, and e-commerce operations.

Values Reflected in HQ: The HQ environment aims to reflect White Stuff's values of creativity, quality, community, and a positive, people-centric approach. The choice of a campus setting with green spaces may also suggest a desire for well-being and collaboration.

Location:

While its core market is the United Kingdom, White Stuff has a growing international footprint. This includes a robust e-commerce platform shipping to numerous countries worldwide. The brand also operates standalone retail stores in countries like Germany and Belgium, and partners with international department stores and online marketplaces. Its sourcing and supply chain operations are global, supported by regional offices such as the one in Delhi, India, to manage supplier relationships, quality assurance, and ethical production standards.

Street Address:

Canterbury Court, Kennington Park, 1-3 Brixton Road

City:

London

State/Province:

England

Country:

United Kingdom

Where Else Does White Stuff Operate Around the World?

Leicestershire, England, United Kingdom

Address: Unit 310, Radial Park, Magna Park, Lutterworth, Leicestershire, LE17 4XN

Essential for the company's supply chain efficiency and operational backbone, supporting the entire retail network and e-commerce fulfilment across the UK and internationally.

Delhi, India

Address: [Specific address not publicly available for operational reasons]

Facilitates direct communication with regional suppliers, ensures quality control, and upholds the company's ethical trading standards and sustainability initiatives in its Asian supply chain.

Buying Intent Signals for White Stuff

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading White Stuff? Meet the Executive Team

As of April 2025, White Stuff' leadership includes:

Jo Jenkins - Chief Executive Officer
Justin St Quintin - Chief Financial Officer
Suzy Forman - Chief Marketing Officer
Dave Rafter - Chief Technology and Information Officer
Paula Bonham-Carter - People Director

Who's Investing in White Stuff?

White Stuff has been backed by several prominent investors over the years, including:

Private High-Net-Worth Individual (Majority Stakeholder)
Founders (Sean Thomas, George Treves - minority stake)
Management Team (minority stake)

What Leadership Changes Has White Stuff Seen Recently?

Hire3
Exits1

White Stuff has made several key strategic appointments to its executive team over the past year, notably strengthening its finance, marketing, and technology leadership to support its ongoing growth and transformation initiatives.

Departures

Sean Anglim, Sean Anglim departed his role as CFO after many years with the company.

New Appointments:

Justin St Quintin, Justin St Quintin appointed as new CFO, bringing experience from Joules and The White Company.
Suzy Forman, Suzy Forman joined as CMO, previously holding senior roles at Papier and John Lewis.
Dave Rafter, Dave Rafter appointed as CTIO, with prior experience at The Very Group and John Lewis.

What Technology (Tech Stack) Is Used byWhite Stuff?

Discover the tools White Stuff uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

White Stuff Email Formats and Examples

White Stuff typically uses a combination of first name and last name, or first initial and last name, for their corporate email addresses. The most common formats are [first].[last]@whitestuff.com or [firstinitial][lastname]@whitestuff.com.

[first].[last]@whitestuff.com or [firstinitial][lastname]@whitestuff.com

Format

jane.doe@whitestuff.com or jdoe@whitestuff.com

Example

80%

Success rate

What's the Latest News About White Stuff?

Retail GazetteFebruary 13, 2024

White Stuff hails ‘strong sales’ as it preps for US wholesale launch

White Stuff reported strong sales growth over the Christmas period, with total sales up 13.1% year-on-year for the five weeks to December 30. The retailer is also preparing to launch its wholesale business in the US in spring/summer 2024....more

Retail GazetteJanuary 8, 2024

White Stuff names ex-Joules exec as new finance boss

White Stuff appointed Justin St Quintin as its new chief financial officer, effective January 2024. He succeeded Sean Anglim and previously served as finance director at Joules and held roles at The White Company....more

Retail GazetteNovember 28, 2023

White Stuff opens new Brighton store as it pushes ahead with expansion

White Stuff opened a new, larger store in Brighton, relocating its existing presence in the city. This move is part of its broader strategy to invest in its retail portfolio, including opening new stores and upsizing existing ones....more

DrapersOctober 4, 2023

White Stuff hires former Papier and John Lewis execs

White Stuff appointed Suzy Forman as chief marketing officer and Dave Rafter as chief technology and information officer. Forman joined from online stationer Papier and previously worked at John Lewis. Rafter joined from The Very Group and also has experience at John Lewis....more

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