Whatfix
Whatfix's Overview
Whatfix is a global SaaS company that provides a Digital Adoption Platform (DAP) designed to empower businesses to accelerate product adoption, improve user engagement, and enhance employee productivity across various applications. Their no-code platform enables organizations to create interactive, in-app guidance, contextual support, and personalized user experiences for web, desktop, and mobile applications. Whatfix aims to simplify the user experience on complex software, thereby reducing training overhead, minimizing support tickets, and boosting overall operational efficiency for their enterprise clients.
Where is Whatfix's Headquarters?
HQ Function
The San Jose office primarily focuses on global strategy, sales, marketing, and customer success for the North American market. The Bengaluru office is a major technology and product development hub, housing significant engineering, R&D, and global support operations.
Notable Features:
Both locations are modern office spaces situated in prominent tech hubs, designed to foster collaboration, innovation, and employee well-being. Bengaluru's office is known for its vibrant workspace reflecting its engineering prowess.
Work Culture:
Whatfix fosters a dynamic, fast-paced, and customer-centric work culture. There's a strong emphasis on innovation, continuous learning, and collaborative problem-solving. Employees often describe it as supportive with opportunities for growth.
HQ Significance:
The dual-HQ strategy allows Whatfix to leverage Silicon Valley's ecosystem for market leadership and funding, while tapping into India's vast tech talent pool for engineering excellence and global operations.
Values Reflected in HQ: The HQs reflect values such as innovation, customer obsession ('Customer First'), global ambition, and a commitment to empowering users through technology.
Location:
Whatfix operates globally with key offices in North America (San Jose, Atlanta), India (Bengaluru), Europe (London), and Australia (Melbourne). These hubs support worldwide functions including product development, engineering, sales, marketing, customer success, and technical support, enabling Whatfix to serve its diverse international clientele effectively across different time zones and regional market needs.
Street Address:
670 N McCarthy Blvd, Suite 220 (San Jose) / SJR Primus, 1, Hosur Rd, Koramangala (Bengaluru)
City:
San Jose / Bengaluru
State/Province:
CA / Karnataka
Country:
USA / India
Whatfix's Global Presence
London, UK
Address: WeWork, 1 Waterhouse Square, Holborn, London, EC1N 2ST, United Kingdom
Drives growth and provides localized support for clients in the European region, adapting to specific market needs and compliance requirements.
Melbourne, Australia
Address: Level 23, Tower Five, Collins Square, 727 Collins Street, Melbourne VIC 3008, Australia
Expands Whatfix's footprint in the APAC region, offering tailored solutions and support to a growing customer base.
Atlanta, Georgia, USA
Address: 1175 Peachtree St NE, Suite 1000, Atlanta, GA 30309, USA
Strengthens Whatfix's presence in the US market by providing localized sales and support, complementing the San Jose headquarters.
Buying Intent Signals for Whatfix
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Whatfix
As of April 2025, Whatfix' leadership includes:
Investors of Whatfix
Whatfix has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
In the last 12 months, Whatfix has seen some strategic leadership appointments to bolster its growth. Notably, a new CFO joined in late 2023. The core co-founding leadership remains stable.
New Appointments:
Technology (Tech Stack) used by Whatfix
Discover the tools Whatfix uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Whatfix Email Formats and Examples
Whatfix primarily uses the [first].[last]@whatfix.com email format. This is a common structure for professional communication within the company.
[first].[last]@whatfix.com
Format
john.doe@whatfix.com
Example
90%
Success rate
News and media
Business Wire • February 7, 2024
Whatfix News: Whatfix Launches Whatfix Connected Content to Deliver Personalized, Self-Service Support Across Fragmented Content Repositories
Whatfix announced the launch of Whatfix Connected Content, a new solution that enables organizations to consolidate their scattered help content from various sources like SharePoint, Confluence, and Zendesk. It allows users to access relevant information directly within their applications, enhancing self-service support and productivity....more
G2.com • December 14, 2023
Whatfix News: Whatfix Recognized as a Leader in G2 Winter 2024 Grid Reports for Digital Adoption Platforms
Whatfix was named a Leader in multiple G2 Winter 2024 Grid Reports, including for Digital Adoption Platforms. This recognition is based on high customer satisfaction scores and substantial market presence, underscoring its impact on user onboarding and software adoption....more
PR Newswire • September 12, 2023
Whatfix News: Whatfix Appoints Daryush Kothari as Chief Financial Officer
Whatfix announced the appointment of Daryush Kothari as its new Chief Financial Officer. Kothari brings over two decades of experience in financial leadership roles at various technology companies and will help steer Whatfix's financial strategy during its ongoing global expansion....more
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