HQ Function

Serves as the central command for YM Inc.'s portfolio of brands, including West 49. Responsibilities cover strategic planning, merchandising, marketing, operations, finance, and human resources for the West 49 brand.

Notable Features:

A corporate office facility designed to manage a large multi-brand retail operation. Specific architectural details are not publicly emphasized.

Work Culture:

Likely a dynamic and fast-paced retail environment, focusing on brand management, trend analysis, and operational efficiency within the Canadian fashion and action sports market.

HQ Significance:

This location is crucial for all strategic decisions, resource allocation, and administrative oversight concerning the West 49 brand and its market presence.

Values Reflected in HQ: Centralized control, operational efficiency, and a multi-brand strategic approach to the Canadian retail landscape are reflected in this central HQ structure.

Location:

West 49's primary operational focus and physical retail presence are within Canada. While the brand is known within the international action sports community and may offer international shipping through its e-commerce platform, it does not operate physical stores or distinct corporate offices outside of Canada. Its parent company, YM Inc., is also primarily focused on the Canadian market.

Street Address:

50 Dufflaw Road

City:

Toronto

State/Province:

Ontario

Country:

Canada