What Does We Are Social Do?

Total employees1733
HeadquartersLondon
Founded2008

We Are Social is a global socially-led creative agency with a mission to put social thinking at the center of marketing. They combine creativity, strategy, and data to connect brands with their audiences through compelling social media campaigns and digital experiences. With offices worldwide, they offer services including research and insight, social strategy, content creation, influencer marketing, paid media, and analytics.

Where Is We Are Social's Headquarters?

We Are Social officeWe Are Social officeWe Are Social officeWe Are Social office
*Images sourced via web search. Rights belong to original owners

HQ Function

The London HQ serves as the central hub for global operations, strategic direction, creative leadership, and administrative functions, coordinating efforts across its international network.

Notable Features:

Located in the Alphabeta building, known for its modern design, collaborative workspaces, and amenities catering to a creative workforce. It often features open-plan layouts and spaces designed to foster innovation.

Work Culture:

The work culture is typically dynamic, fast-paced, and highly collaborative, emphasizing creativity, innovation in social media, and a strong team spirit. Employees are encouraged to be proactive and stay ahead of digital trends.

HQ Significance:

Its London headquarters is significant due to the city's status as a global center for media and advertising, providing access to top talent, major clients, and industry partnerships. It sets the tone for the agency's global brand and operational standards.

Values Reflected in HQ: The headquarters reflects values of creativity, collaboration, innovation, and a modern approach to work, aligning with We Are Social's focus on the cutting edge of digital and social media.

Location:

We Are Social supports a comprehensive suite of functions globally across its network of offices. These include research and insights, social media strategy development, creative ideation and campaign execution, content production (video, imagery, copy), influencer marketing management, community management, paid social advertising, and performance analytics. They ensure these functions are tailored to local market specificities while maintaining a consistent global standard of excellence.

Street Address:

Alphabeta Building, 14-18 Finsbury Square

City:

London

State/Province:

England

Country:

United Kingdom

Where Else Does We Are Social Operate Around the World?

New York, NY, USA

Address: 27 W 24th St, New York, NY 10010, USA

To connect with and serve leading American businesses, leveraging insights into the US social media landscape and consumer behavior.

Paris, France

Address: 44 Rue la Fayette, 75009 Paris, France

To cater to the sophisticated European market, providing localized social media expertise and creative excellence in France and beyond.

Shanghai, China

Address: Unit 301-302, Bldg 1, 751 South Huangpi Road, Huangpu District, Shanghai, China

To drive growth and deliver impactful social campaigns in the dynamic Asian market, with a deep understanding of local digital platforms and cultural nuances.

Sydney, NSW, Australia

Address: 100 Chalmers St, Surry Hills NSW 2010, Australia

To offer specialized social media services tailored to the Australian and New Zealand markets, focusing on regional trends and audience engagement.

Berlin, Germany

Address: Oranienburger Str. 1-3, 10178 Berlin, Germany

To serve clients in the DACH region, adapting global social media best practices to local market conditions and consumer preferences.

Buying Intent Signals for We Are Social

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading We Are Social? Meet the Executive Team

As of April 2025, We Are Social' leadership includes:

Nathan McDonald - Co-Founder & Group Chief Executive Officer
Robin Grant - Co-Founder & Chairman
Mobbie Nazir - Global Chief Strategy Officer
Jim Coleman - UK Chief Executive Officer
Benjamin Arnold - US Chief Executive Officer

Who's Investing in We Are Social?

We Are Social has been backed by several prominent investors over the years, including:

BlueFocus Communication Group (Parent Company)

What Leadership Changes Has We Are Social Seen Recently?

Hire1
Exits0

We Are Social has seen some key leadership appointments and transitions recently to strengthen its global and regional capabilities. Notably, there has been a focus on bolstering creative and strategic leadership in key markets.

New Appointments:

Masayuki Tono, Masayuki Tono appointed as Managing Director for We Are Social Japan, aiming to expand the agency's footprint and capabilities in Japan.

What Technology (Tech Stack) Is Used byWe Are Social?

Discover the tools We Are Social uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

We Are Social Email Formats and Examples

We Are Social likely uses common corporate email formats. The most prevalent patterns are typically [first].[last]@wearesocial.com or [first_initial][last]@wearesocial.com. Variations might exist based on region or department.

[first].[last]@wearesocial.com

Format

jane.doe@wearesocial.com

Example

80%

Success rate

What's the Latest News About We Are Social?

wearesocial.com/blog • January 31, 2024

We Are Social releases 'Digital 2024' report with Meltwater

We Are Social, in collaboration with Meltwater, launched its annual flagship 'Digital 2024' report. The report provides an in-depth analysis of global internet, social media, mobile, and e-commerce trends, highlighting significant user growth and behavioral shifts worldwide....more

Campaign Asia • February 20, 2024

We Are Social appoints Masayuki Tono as MD for Japan

We Are Social has appointed Masayuki Tono as managing director for its Japan office. Tono brings over 20 years of experience, including roles at Dentsu and Google, to lead the agency's expansion in the Japanese market....more

Adweek • October 11, 2023

We Are Social Hires New North America President

We Are Social appointed Rebecca Coleman as president of North America. Coleman, previously from SomethingDifferent, is tasked with driving growth and innovation for the agency's US and Canadian operations....more

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