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WBTV, Channel 3, is the CBS-affiliated television station for Charlotte, North Carolina, and the first television station to sign on in the Carolinas, with a rich history dating back to 1949. Owned by Gray Television, WBTV is a leading source for local news, comprehensive First Alert weather coverage, sports, and community-focused programming. The station is dedicated to journalistic excellence, investigative reporting, and serving the needs of its diverse audience across the Charlotte metropolitan area and surrounding counties. WBTV's commitment extends to digital platforms, offering live streaming and on-demand content through its website and mobile apps.
Serves as the primary hub for all station operations, including news production, live broadcasts, engineering, sales, and administration for WBTV.
Modern newsroom, multiple high-definition studios, advanced First Alert weather center, satellite news gathering (SNG) capabilities, and extensive production facilities.
A dynamic, fast-paced, and collaborative environment typical of a major market news organization. Emphasis is placed on accuracy, timeliness, ethical journalism, innovation, and strong community engagement.
As the pioneering television station in the Carolinas, the headquarters is a landmark in Charlotte's media landscape and a critical provider of news and information for a large and growing region.
WBTV's primary broadcast operations are focused on serving the Charlotte, North Carolina, designated market area (DMA). However, its news content, live streams, and VOD (video-on-demand) are accessible globally through its website, wbtv.com, and the WBTV News app. As a station owned by Gray Television, it is part of a large network of local stations across the United States, but WBTV itself does not maintain international offices or direct broadcast operations outside its local region.
One Julian Price Place
Charlotte
NC
USA
Address: 250 S. New Hope Rd., Gastonia, NC 28054
To ensure dedicated and timely news gathering, reporting, and community presence in Gaston County, contributing to comprehensive regional coverage for WBTV viewers.
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As of April 2025, WBTV' leadership includes:
WBTV has been backed by several prominent investors over the years, including:
As of late 2023/early 2024, no major, publicly announced changes (hires or exits) in WBTV's top-tier executive leadership (General Manager, News Director, key department heads) have been identified within the last 12 months. The station's core leadership team appears to be stable.
Discover the tools WBTV uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Based on publicly available staff contact information on the WBTV website, a common email format used by WBTV employees is the first initial of the first name followed by the full last name, at the wbtv.com domain.
[first_initial][last]@wbtv.com
Format
jdoe@wbtv.com
Example
85%
Success rate
wbtv.com • November 19, 2023
WBTV News was recognized with 11 awards from the Radio Television Digital News Association of the Carolinas (RTNDAC), including the prestigious Overall Excellence award for large market stations. The accolades highlight the station's commitment to quality journalism and storytelling in the Charlotte region....more
wbtv.com • August 2, 2023
Long-time Charlotte anchor Christine Sperow announced her return to WBTV News. Sperow, a familiar face to Charlotte viewers, rejoined the station, bringing her extensive experience back to the WBTV anchor desk....more
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