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Wayland Baptist University (WBU) is a private, Christian university affiliated with the Baptist General Convention of Texas, headquartered in Plainview, Texas. Founded in 1908, WBU offers a wide array of associate's, bachelor's, master's, and doctoral degrees through its various schools and divisions. The university is committed to integrating faith and learning, providing a challenging academic environment that prepares students for professional success, lifelong learning, and service to God and humankind. WBU serves a diverse student body across its residential campus in Plainview, numerous external campuses in Texas, Oklahoma, New Mexico, Arizona, Alaska, and Hawaii, as well as through a comprehensive online program.
The Plainview campus serves as the administrative and academic heart of Wayland Baptist University, hosting its main residential student body, primary academic departments, athletic programs, and central university administration.
Key facilities include Gates Hall (administration), Harral Memorial Auditorium, Mabee Learning Resources Center, Laney University Center, the Jimmy Dean Museum, and the Hutcherson Flying Queens Museum celebrating the historic women's basketball team.
The work culture at the Plainview campus is characterized by a close-knit, faith-based community environment that emphasizes Christian values, academic rigor, student mentorship, and service. It fosters collaboration among faculty, staff, and students.
As the original and main campus, Plainview is the cornerstone of WBU's identity and mission, setting the educational standards and spiritual tone for the entire university system. It is where the university's traditions and history are most deeply rooted.
Wayland Baptist University supports its educational mission globally primarily through its comprehensive WBUonline platform, offering a wide range of degree programs to students around the world. While its physical campuses are located within the United States, these online programs enable international students and U.S. citizens abroad to access Wayland's faith-based education. The university is committed to preparing students for service in a global society, fostering intercultural understanding, and occasionally engages in international student recruitment and educational partnerships that promote global learning experiences.
1900 W 7th St
Plainview
Texas
USA
Address: 11550 IH 35 North, San Antonio, TX 78233 (one of several San Antonio sites)
To serve the diverse educational needs of the Greater San Antonio metropolitan area and South Central Texas, offering accessible, faith-based higher education opportunities.
Address: 7801 E. 32nd Ave, Anchorage, AK 99504
To extend WBU's educational mission to Alaska, providing higher education pathways for residents, including a significant number of military personnel and their families.
Address: 801 N. Quaker Ave, Ste 200, Lubbock, TX 79416
To provide accessible Christian higher education to the South Plains community, contributing to workforce development and educational attainment in the area.
Address: N/A (Virtual Campus)
To provide accessible, faith-based higher education to students regardless of their geographic location, supporting lifelong learning and career advancement.
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As of April 2025, Wayland Baptist University' leadership includes:
Wayland Baptist University has been backed by several prominent investors over the years, including:
Wayland Baptist University has actively strengthened its executive leadership over the past 12-18 months with key appointments in Advancement, Enrollment Management, and External Campuses, aiming to enhance institutional growth, student services, and outreach.
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Wayland Baptist University primarily uses two common email formats for its faculty and staff. The most prevalent appears to be the first initial followed by the last name. Another format observed is firstname.lastname. Student emails typically follow a [username]@wayland.wbu.edu or similar pattern.
[firstinitial][lastname]@wbu.edu or [firstname].[lastname]@wbu.edu
Format
bhall@wbu.edu
Example
85%
Success rate
wbu.edu (Wayland Baptist University News) • May 8, 2024
Wayland Baptist University marked a historic milestone by awarding its first-ever Doctor of Philosophy (Ph.D.) degrees during the Spring 2024 commencement ceremony. The new Ph.D. program in Management, with concentrations in business and higher education leadership, signifies an expansion of the university's postgraduate offerings....more
wbu.edu (Wayland Baptist University News) • November 1, 2023
Dr. Kevin Ludlum has been appointed as the new Vice President for Advancement at Wayland Baptist University. In his new role, Dr. Ludlum will oversee all fundraising efforts, alumni relations, and development activities for the university....more
wbu.edu (Wayland Baptist University News) • June 27, 2023
Mark Jones has been named the new Vice President for Enrollment Management at Wayland Baptist University, effective July 1, 2023. Jones brings extensive experience in higher education admissions and recruitment to WBU....more
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