What Does Wattpad Do?

Total employees4428
HeadquartersToronto
Founded2006

Wattpad is a global multiplatform entertainment company and leading social storytelling platform. It connects a community of over 90 million readers and writers through the power of story. Wattpad WEBTOON Studios, its TV, film, and publishing division, champions and adapts Wattpad stories for new formats. Co-founded by Allen Lau and Ivan Yuen in 2006, Wattpad was acquired by Naver, a South Korean internet conglomerate, in 2021, and now operates alongside WEBTOON under the Wattpad WEBTOON Studios umbrella to bring user-generated stories to a wider audience across various media.

Where Is Wattpad's Headquarters?

Wattpad officeWattpad officeWattpad officeWattpad office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Toronto headquarters serves as the central hub for Wattpad's global operations, including product development, engineering, marketing, community management, and corporate strategy.

Notable Features:

The office is designed to be a modern, collaborative workspace reflecting the company's creative and community-focused ethos, often featuring open-plan areas and spaces that encourage interaction.

Work Culture:

Wattpad cultivates a work culture that is known for being innovative, diverse, and inclusive. It emphasizes empowering storytellers and fostering a strong sense of community among its employees and users. The environment is generally fast-paced, encouraging creativity and collaboration.

HQ Significance:

As the birthplace and primary operational center of Wattpad, the Toronto HQ is crucial for strategic decision-making, platform innovation, and coordinating its global entertainment ambitions through Wattpad WEBTOON Studios.

Values Reflected in HQ: The headquarters aims to reflect Wattpad's core values: empowering diverse voices, fostering creativity, building community, and driving innovation in storytelling.

Location:

Wattpad's platform is accessible globally, supporting millions of users in over 50 languages. While its physical offices are concentrated in North America and Asia, its functions such as community moderation, localization, content partnerships, and user support are geared towards a worldwide audience. Wattpad WEBTOON Studios further extends this global reach by adapting stories for international film, TV, and publishing markets.

Street Address:

36 Wellington St E, Suite 500

City:

Toronto

State/Province:

Ontario

Country:

Canada

Where Else Does Wattpad Operate Around the World?

Los Angeles, California, USA

Address: Specific address not publicly listed, operates within the entertainment production hubs.

Serves as the North American entertainment hub, connecting Wattpad's vast library of stories with Hollywood and global production partners.

Seoul, South Korea

Address: Likely co-located or closely affiliated with Naver Corp and WEBTOON headquarters.

Strengthens Wattpad's presence in the influential Asian entertainment market and leverages Naver's extensive resources and reach.

Halifax, Nova Scotia, Canada

Address: Specific address not publicly listed. (Note: The scale and focus of this office may have evolved post-Naver acquisition).

Provided access to a distinct tech talent pool in Atlantic Canada and supported various operational aspects of the platform.

Buying Intent Signals for Wattpad

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Wattpad? Meet the Executive Team

As of April 2025, Wattpad' leadership includes:

Jeanne Lam - President, Wattpad
Allen Lau - Co-founder & Strategic Advisor, Wattpad; CEO & Founder, Two Small Fish Ventures
Ivan Yuen - Co-founder, Wattpad
Aron Levitz - President, Wattpad WEBTOON Studios
David Madden - Head of Global Entertainment, Wattpad WEBTOON Studios
KB Nam - Chief Financial Officer, Wattpad

Who's Investing in Wattpad?

Wattpad has been backed by several prominent investors over the years, including:

Naver Corporation (Acquirer)
Khosla Ventures (Pre-acquisition)
Union Square Ventures (Pre-acquisition)
OMERS Ventures (Pre-acquisition)
Tencent Holdings (Pre-acquisition)
Golden Ventures (Pre-acquisition)
BDC Capital (Pre-acquisition)

What Leadership Changes Has Wattpad Seen Recently?

Hire1
Exits0

Wattpad's executive team has remained largely stable in the core platform leadership over the past 12 months, following earlier integration with Naver. Wattpad WEBTOON Studios has seen continued focus on building out its entertainment leadership.

New Appointments:

Jason Goldberg, Jason Goldberg joined to lead North American film development and production for Wattpad WEBTOON Studios.

What Technology (Tech Stack) Is Used byWattpad?

Discover the tools Wattpad uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Wattpad Email Formats and Examples

Wattpad's corporate email addresses most commonly follow a standard professional format. The most frequently observed pattern is [first_initial][last]@wattpad.com or [first].[last]@wattpad.com. These are for corporate communications, not user accounts on the platform.

[first_initial][last]@wattpad.com (e.g., jdoe@wattpad.com) or [first].[last]@wattpad.com (e.g. jane.doe@wattpad.com)

Format

jlam@wattpad.com

Example

80%

Success rate

What's the Latest News About Wattpad?

Wattpad Corporate Blog / PR Newswire • February 14, 2024

Wattpad WEBTOON Studios and Leone Film Group Announce Co-Production of Italian Original Film The Bad Boy's Girl

Wattpad WEBTOON Studios and Leone Film Group are co-producing an Italian-language film adaptation of 'The Bad Boy's Girl,' a popular Wattpad novel by Blair Holden. This marks a significant step in bringing Wattpad's diverse stories to global film audiences....more

Publishers Weekly • November 15, 2023

Wattpad WEBTOON Book Group Adds Graphic Novel Imprint, WEBTOON Unscrolled

Wattpad WEBTOON Book Group, the publishing division of Wattpad WEBTOON Studios, announced the launch of WEBTOON Unscrolled, a new graphic novel imprint. This initiative aims to bring popular digital comics from WEBTOON to print format for young adult readers....more

Wattpad Corporate Blog / PR Newswire • August 1, 2023

Wattpad Kicks Off The 2023 Wattys Awards

Wattpad announced the commencement of its annual Watty Awards, its largest global writing competition. The Wattys aim to recognize and celebrate diverse voices and unique stories from its global community of writers, offering opportunities for winners to be spotted by Wattpad WEBTOON Studios....more

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