What Does W2 Communications Do?

Total employees36
HeadquartersReston
Founded2003

W2 Communications (W2Comm) is an award-winning, full-service public relations and communications agency with a dedicated focus on disruptive technology companies. Founded in 2003, the agency provides a comprehensive suite of services including media relations, analyst relations, social media strategy, content creation, and strategic communications planning. W2Comm is known for helping technology organizations build brand awareness, establish market leadership, and achieve their business objectives through targeted and impactful communication strategies. They pride themselves on deep industry expertise and strong relationships with media and influencers across North America, Europe, and Asia.

Where Is W2 Communications's Headquarters?

W2 Communications officeW2 Communications officeW2 Communications officeW2 Communications office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for W2 Communications' operations, including client strategy development, media relations, content creation, and administrative functions for its public relations services focused on technology companies.

Notable Features:

Located in Two Freedom Square, a modern office building within the vibrant Reston Town Center, known for its business amenities, dining, and retail options, offering a professional and accessible environment.

Work Culture:

W2 Communications likely fosters a dynamic, collaborative, and results-oriented work culture, typical of PR agencies. Emphasis is placed on creativity, strategic thinking, client satisfaction, and deep expertise in the technology sector.

HQ Significance:

The Reston, VA headquarters strategically positions W2 Communications within the Dulles Technology Corridor, a major East Coast tech hub. This location facilitates close engagement with a diverse range of technology clients, industry partners, and a skilled talent pool.

Values Reflected in HQ: The choice of a professional office in a prominent business center like Reston Town Center likely reflects W2 Communications' commitment to professionalism, quality service, and its strong focus on the technology industry. The environment supports collaboration and client engagement.

Location:

While W2 Communications is headquartered in Reston, Virginia, USA, they serve a diverse clientele of technology companies, many of which have global operations or aspirations. The agency's PR and communication services are designed to support clients in reaching international audiences through established global media and analyst relations, particularly across North America, Europe, and Asia. Although their physical office presence is concentrated in the US, their strategic capabilities and service impact extend globally to meet client needs.

Street Address:

11921 Freedom Drive, Suite 550, Two Freedom Square

City:

Reston

State/Province:

VA

Country:

USA

Where Else Does W2 Communications Operate Around the World?

No additional office locations available.

Buying Intent Signals for W2 Communications

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
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*Example signal, not calculated in real time

Who's Leading W2 Communications? Meet the Executive Team

As of April 2025, W2 Communications' leadership includes:

Tony Welz - Founder and President
Evan Weisel - Co-Founder and Managing Partner
Meredith L. Eaton - Managing Partner
Tom Woolf - Managing Director
Cassie Sclafani - Managing Director
Kristen Cruikshank - Managing Director
Mikaela Tirreli - Managing Director

Who's Investing in W2 Communications?

W2 Communications has been backed by several prominent investors over the years, including:

W2 Communications is a privately held company. Information on specific external investors is not publicly available.

What Leadership Changes Has W2 Communications Seen Recently?

Hire0
Exits0

Based on publicly available information, there have been no major executive new hires or exits announced by W2 Communications in the last 12 months. The leadership team appears to be stable.

What Technology (Tech Stack) Is Used byW2 Communications?

Discover the tools W2 Communications uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

W2 Communications Email Formats and Examples

W2 Communications commonly utilizes the email format [first]@w2comm.com (e.g., jane@w2comm.com). While other formats might exist within the organization, this pattern appears to be frequently used for direct communication with team members.

[first]@w2comm.com

Format

mary@w2comm.com

Example

85%

Success rate

What's the Latest News About W2 Communications?

W2 Communications Blog / NVTCDecember 12, 2023

W2 Communications Named a 2023 NVTC Tech 100 Honoree

W2 Communications was recognized as a 2023 NVTC Tech 100 honoree by the Northern Virginia Technology Council (NVTC). This award celebrates the top technology companies and executives in the Greater Washington region....more

W2 Communications Blog / Inc. MagazineNovember 1, 2023

W2 Communications Named to Inc. Power Partner Awards List for Second Consecutive Year

For the second year running, W2 Communications was featured on Inc. Magazine's Power Partner Awards list. This distinction acknowledges B2B companies that clients report as being instrumental to their success....more

W2 Communications Blog / PRNEWSOctober 3, 2023

W2 Communications Recognized in PRNEWS 2024 Agency Elite Top 100

W2 Communications was named to the PRNEWS 2024 Agency Elite Top 100 list, which honors the most innovative and strategic public relations firms in the United States across various specializations....more

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