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W Series was a groundbreaking free-to-enter single-seater motor racing championship exclusively for female drivers. Launched in 2019, its mission was to promote female talent in motorsport, providing a platform for them to develop their skills and progress to higher levels of racing, including Formula 1. The series ran for three seasons (2019, 2021, 2022), with the 2020 season cancelled due to the COVID-19 pandemic. Despite initial success and strong support, W Series faced financial difficulties and ultimately ceased operations, entering administration in late 2023. It left a significant legacy by highlighting the capabilities of female racers and challenging the status quo in a male-dominated sport.
The London headquarters served as the central administrative, commercial, and operational base for the global racing series. This included managing logistics, driver relations, partnerships, media, and marketing.
Located in a professional business district, the headquarters likely comprised modern office spaces tailored for managing a dynamic international sports organization. Specific architectural highlights are not widely publicized for such leased office spaces.
The work culture at W Series HQ was likely fast-paced, passionate, and mission-driven, with a strong focus on innovation, equality, and empowering women in motorsport. Staff would have been dedicated to the success and growth of the championship.
The London HQ was pivotal for coordinating complex global race events, securing funding and sponsorships, and building the W Series brand on an international stage. Its location in a major global city facilitated partnerships and talent acquisition.
While W Series was headquartered in London, UK, its operations were global. The championship held races in various countries across Europe, North America, and Asia, often as support events for Formula 1. This required a significant logistical and operational presence at international race circuits during race weekends, managing teams, drivers, broadcast, and event operations globally. It did not maintain permanent offices outside its London HQ; rather, it established temporary operational hubs at each race location.
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As of April 2025, W Series' leadership includes:
W Series has been backed by several prominent investors over the years, including:
The most significant executive development in the last 12-18 months for W Series was its entry into administration in October 2023, effectively ending the roles of its executive team as the company ceased operations. Prior to this, the executive team was heavily focused on securing new investment to ensure the series' continuation.
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During its operational period, W Series likely utilized common professional email formats. Given the company is no longer operational, these email addresses are inactive.
[first_initial][last]@wseries.com
Format
cbondmuir@wseries.com
Example
0%
Success rate
BBC Sport • October 17, 2023
The all-female W Series championship has gone into administration after failing to secure funding. The series, which aimed to help women reach Formula 1, had cancelled its final three races in 2022 because of a lack of money....more
Motorsport.com • October 10, 2022
W Series announced the premature end to its 2022 season, cancelling its final races in the USA and Mexico due to funding issues. Jamie Chadwick was declared champion for the third consecutive time....more
Forbes • May 6, 2019
An article detailing the launch and ambitious goals of the W Series, highlighting its free-to-enter model, its aim to promote female drivers, and the backing from prominent motorsport figures....more
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