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VWO (Visual Website Optimizer) is an industry-leading, all-in-one AI-powered experimentation and conversion rate optimization (CRO) platform. It empowers marketing, product, and engineering teams to understand user behavior through heatmaps, session recordings, and surveys, run A/B, multivariate, and split URL tests, personalize user experiences, and ultimately improve website and application conversions. VWO helps businesses make data-driven decisions to enhance customer journeys, increase engagement, and achieve significant revenue uplift by providing a comprehensive suite of tools for testing, analysis, and personalization.
Serves as the central hub for Wingify's global operations, including core product development, engineering leadership, marketing strategy, and corporate administrative functions for VWO.
Modern office facilities designed to foster collaboration, creativity, and innovation among teams. Equipped with state-of-the-art technology infrastructure.
VWO fosters a culture of experimentation, continuous learning, data-driven decision-making, and customer obsession. Employees often describe it as agile, supportive, and empowering, with a strong emphasis on work-life balance and professional growth.
Its location in a major Indian tech hub provides access to a vast pool of skilled engineering and tech talent, crucial for VWO's product innovation and global competitiveness.
VWO serves thousands of customers in over 90 countries. Its global presence is supported by key offices in India (New Delhi, Pune), the USA (New York), and Germany (Frankfurt). These strategic locations enable VWO to provide localized sales, customer success, and support, alongside global product development and engineering efforts. This distributed model ensures 24/7 operational capabilities and tailored engagement for diverse markets.
E-23, LGF, Kalkaji
New Delhi
Delhi
India
Address: Wingify, 7th floor, Tower S4, Magarpatta City SEZ, Hadapsar, Pune - 411013, Maharashtra, India
Leverages Pune's strong IT talent pool to drive innovation and provide operational support for VWO's expanding global customer base.
Address: Regional Sales and Support Office (Specific street address not publicly listed for general inquiries)
Strategic presence to cater to the mature and highly competitive North American market for A/B testing and conversion optimization solutions.
Address: Regional Sales and Support Office (Specific street address not publicly listed for general inquiries)
Strengthens VWO's footprint in the European market, providing localized services and addressing the specific needs of businesses in the EMEA region.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, VWO' leadership includes:
VWO has been backed by several prominent investors over the years, including:
VWO has maintained a stable core leadership team. No major C-level executive hires or departures have been publicly announced in the last 12 months, indicating continuity in strategic direction. Focus remains on internal promotions and strengthening existing teams.
Discover the tools VWO uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
VWO, as part of Wingify, commonly uses email formats such as [first_initial][last]@vwo.com or [first_name]@vwo.com. For example, John Doe might be jdoe@vwo.com or john@vwo.com. These are standard formats in the tech industry.
[first]@vwo.com or [first].[last]@vwo.com or [first_initial][last]@vwo.com
Format
sparsh@vwo.com
Example
90%
Success rate
VWO Blog • March 13, 2024
VWO released an in-depth guide detailing strategies and tactics businesses can employ to reduce shopping cart abandonment rates, leveraging VWO's suite of tools for insights and experimentation....more
G2 Crowd • February 21, 2024
VWO continues its leadership streak, being named a Leader in multiple categories including A/B Testing, Personalization, and E-commerce Personalization by G2 in their Winter 2024 Grid Reports, based on high customer satisfaction scores and market presence....more
MarTech Series • May 16, 2023
VWO launched VWO Data360, a Customer Data Platform (CDP) designed to help businesses unify customer data from various touchpoints into a single, coherent view, enabling more effective personalization and targeted experimentation....more
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