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Vogacloset's Overview

Total employees115
HeadquartersLondon
Founded

VogaCloset is a prominent online fashion and beauty retailer primarily serving the Middle East and North Africa (MENA) region. Launched in 2013, the UK-based company offers a wide array of contemporary apparel, footwear, accessories, and beauty products from international brands, catering to women, men, and children. VogaCloset aims to provide a seamless shopping experience with fast delivery, easy returns, and customer service tailored to the local market, including Arabic language support and localized payment options. They focus on bringing the latest European fast fashion trends directly to consumers in the Middle East.

Where is Vogacloset's Headquarters?

Vogacloset officeVogacloset officeVogacloset officeVogacloset office
*Images sourced via web search. Rights belong to original owners

HQ Function

The London headquarters likely serves as the company's formal registered office, overseeing corporate governance, strategic partnerships, financial management, and international brand relations.

Notable Features:

Office located in 15 Canada Square, part of the iconic Canary Wharf skyline, offering state-of-the-art facilities and excellent transport links. Proximity to other major international businesses and financial institutions.

Work Culture:

As a fashion e-commerce company with a London base, the work culture is likely dynamic, fast-paced, innovative, and multicultural, focusing on global trends, strategic growth, and digital excellence.

HQ Significance:

The London HQ provides VogaCloset with a prestigious business address, access to global financial markets, a diverse international talent pool, and facilitates connections with European fashion brands and partners.

Values Reflected in HQ: The choice of a Canary Wharf location reflects professionalism, global ambition, operational efficiency, and a commitment to being at the forefront of international business and fashion.

Location:

VogaCloset primarily serves customers across the Middle East and North Africa (MENA), including key markets like Saudi Arabia, UAE, Kuwait, Qatar, Bahrain, and Oman. Their global functions, coordinated between their UK headquarters and Middle Eastern operational hubs, include international sourcing of fashion and beauty products, sophisticated logistics and shipping networks to the MENA region, targeted digital marketing, and multilingual customer support (Arabic and English).

Street Address:

15 Canada Square

City:

London

State/Province:

England

Country:

United Kingdom

Vogacloset's Global Presence

Dubai, UAE

Address: Specific street address not publicly detailed, located in a business district in Dubai.

To directly cater to and manage operations for VogaCloset's primary customer base in the Middle East, ensuring efficient delivery and localized services.

Amman, Jordan

Address: Specific street address not publicly detailed, likely in a tech or business park.

To leverage regional tech talent for platform development and provide dedicated customer support for the Arabic-speaking market.

Buying Intent Signals for Vogacloset

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Vogacloset

As of April 2025, Vogacloset' leadership includes:

Hanin Hamarneh - Chief Executive Officer & Co-Founder
Zaid Shurafa - Chief Operating Officer & Co-Founder
George Shreim - Chief Marketing Officer

Investors of Vogacloset

Vogacloset has been backed by several prominent investors over the years, including:

Fawaz Alhokair Group (Alhokair Fashion Retail)
VCST Ventures
Eastward Capital Partners

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

No major executive hires or departures at VogaCloset have been widely publicized in the past 12 months. The core leadership team appears to be stable, focusing on continued growth in the MENA region.

Technology (Tech Stack) used by Vogacloset

Discover the tools Vogacloset uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Vogacloset Email Formats and Examples

VogaCloset likely uses common corporate email formats. While the exact primary format isn't publicly confirmed, a standard pattern for companies of its nature would be [first].[last]@vogacloset.com or [first_initial][last]@vogacloset.com.

[first].[last]@vogacloset.com

Format

jane.doe@vogacloset.com

Example

80%

Success rate

News and media

ZawyaOctober 26, 2023

VogaCloset owner Fawaz Alhokair Group mulls selling stake

Saudi Arabia's Fawaz Abdulaziz Alhokair Co. is reportedly considering options for its stake in online fashion retailer VogaCloset, including a potential sale. This move comes as part of a broader strategy by Alhokair to review its investment portfolio....more

VogaCloset Blog (Illustrative)May 15, 2023

VogaCloset Expands Sustainable Fashion Collection for MENA Shoppers

VogaCloset announced an expansion of its eco-conscious fashion range, offering more sustainable choices to its customers in the Middle East. The initiative reflects a growing demand for environmentally friendly products in the region and VogaCloset's commitment to responsible retail....more

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