HQ Function

Serves as the central hub for strategic planning, marketing campaign development, international relations, and administrative operations for promoting Sweden as a tourist destination.

Notable Features:

Located in a central business district, offering modern office facilities and easy accessibility. The office environment likely reflects Swedish design principles of functionality, minimalism, and sustainability.

Work Culture:

Fosters a creative, collaborative, and international environment, focused on innovation in destination marketing and a passion for showcasing Sweden. Emphasis on sustainability and teamwork.

HQ Significance:

The headquarters is pivotal for coordinating national and international efforts to market Sweden, build its brand globally, and support the Swedish tourism economy.

Values Reflected in HQ: The HQ operations and environment aim to reflect values of openness, innovation, sustainability, and collaboration, which are core to Sweden's national brand and Visit Sweden's mission.

Location:

Visit Sweden supports Sweden's tourism industry globally by conducting international marketing campaigns, managing public relations, participating in travel trade shows, and collaborating with international tour operators and airlines. They provide market intelligence and support to Swedish tourism businesses looking to reach international audiences, with dedicated offices and representatives in key markets across Europe, North America, and Asia.

Street Address:

Vasagatan 11

City:

Stockholm

State/Province:

Stockholm County

Country:

Sweden