Vintage Cellars
What Does Vintage Cellars Do?
Vintage Cellars is a premier Australian fine wine, spirits, and beer retailer, established in 1951. As a distinguished brand within the Coles Group, Vintage Cellars offers a meticulously curated selection from celebrated local vineyards and renowned international producers. Known for its knowledgeable team, immersive in-store cellar door experiences, and commitment to quality, Vintage Cellars caters to both discerning connoisseurs and adventurous enthusiasts. It provides expert guidance and a premium shopping atmosphere through its numerous retail outlets across Australia and its comprehensive online store.
Where Is Vintage Cellars's Headquarters?
HQ Function
The Coles Group headquarters manages overarching corporate functions for all its brands, including Vintage Cellars. This encompasses strategic planning, national marketing direction, financial oversight, supply chain and logistics management, human resources, IT infrastructure, and merchandising strategy.
Notable Features:
The Coles Store Support Centre is a modern corporate campus designed to foster collaboration and innovation. It typically includes contemporary office spaces, meeting facilities, employee amenities, and reflects the company's focus on sustainability and efficient operations. Specific architectural details are proprietary.
Work Culture:
As part of Coles Group, the headquarters fosters a work culture that is generally dynamic, collaborative, and customer-focused, driven by the fast-paced retail environment. There's an emphasis on teamwork, achieving strategic outcomes, and upholding the values of the various Coles brands.
HQ Significance:
This central headquarters is pivotal for Vintage Cellars, as it's where key strategic decisions are made regarding brand positioning, product assortment, national promotions, operational standards, and overall business development, ensuring consistency and growth for the Vintage Cellars brand nationwide.
Values Reflected in HQ: The headquarters aims to embody Coles Group's core values, such as customer obsession, responsibility, and inspiration, through its operational focus, ethical sourcing practices, employee development programs, and community engagement initiatives which cascade down to the Vintage Cellars brand.
Location:
Vintage Cellars operates primarily as an Australian domestic retailer. Its global presence is chiefly expressed through its comprehensive international sourcing network. The company actively procures a diverse range of wines, spirits, and beers from acclaimed producers and regions across the globe to make them available to its Australian customer base. Vintage Cellars does not operate international retail outlets or corporate offices outside of Australia.
Street Address:
800-838 Toorak Rd
City:
Hawthorn East
State/Province:
VIC
Country:
Australia
Where Else Does Vintage Cellars Operate Around the World?
Nationwide, Australia
Address: Over 80 retail stores across various Australian states and territories.
To provide widespread access to Vintage Cellars' premium liquor offerings, cater to local customer preferences with tailored product ranges, host tasting events, and build community engagement in diverse regions across Australia.
Brighton, VIC, Australia
Address: 207 Bay St, Brighton VIC 3186
Serves the local community in Brighton and surrounding affluent suburbs, providing access to premium and exclusive wines, spirits, and beers, and upholding the brand's reputation for quality and expertise in a key metropolitan market.
Buying Intent Signals for Vintage Cellars
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Vintage Cellars? Meet the Executive Team
As of April 2025, Vintage Cellars' leadership includes:
Who's Investing in Vintage Cellars?
Vintage Cellars has been backed by several prominent investors over the years, including:
What Leadership Changes Has Vintage Cellars Seen Recently?
The most notable executive change impacting Vintage Cellars in the past year was at the parent company level, with Leah Weckert's appointment as CEO and Managing Director of Coles Group in May 2023, succeeding Steven Cain. Leadership within Coles Liquor, which directly manages the Vintage Cellars brand, has seen stability with Michael Courtney continuing as CEO. No other major public announcements regarding senior executive hires or exits specifically for Vintage Cellars' brand leadership have been identified during this period.
Departures
New Appointments:
What Technology (Tech Stack) Is Used byVintage Cellars?
Discover the tools Vintage Cellars uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Vintage Cellars Email Formats and Examples
As Vintage Cellars is a part of Coles Group, employees involved in corporate functions typically use email addresses associated with the parent company's domain, @coles.com.au. The most common email format is firstname.lastname@coles.com.au. For customer service inquiries related to Vintage Cellars, specific customer service channels are provided on their website.
firstname.lastname@coles.com.au
Format
john.smith@coles.com.au
Example
85%
Success rate
What's the Latest News About Vintage Cellars?
Coles Group ASX Announcements • May 2, 2024
Coles Group Q3 FY24 Results: Liquor Sales Steady, Focus on Premium Offerings
Coles Group announced its third-quarter fiscal year 2024 sales results, with the Liquor division, which includes Vintage Cellars, reporting $800 million in revenue. The report noted a slight comparable sales decline but emphasized continued strategic focus on exclusive products and premiumisation across its liquor brands....more
Vintage Cellars Official Website / Wine Media • November 20, 2023
Vintage Cellars Unveils Winners of Annual 'Best Of Awards' 2023
Vintage Cellars announced the winners of its highly anticipated 'Best Of Awards' for 2023. The awards, judged by an expert panel, celebrate excellence in wine and spirits, highlighting outstanding products available through Vintage Cellars and guiding customers to discover top-quality selections....more
Highperformr's free tools for company research
Explore Employees by Region or Country
See where a company’s workforce is located, by country or region.
View Funding Details
View past and recent funding rounds with amounts and investors.
Understand Revenue Insights
Understand company revenue estimates and financial scale.
Track Active Job Openings
Track active roles and hiring trends to spot growth signals.
Review Product and Offerings
Discover what a company offers—products, platforms, and solutions.
Get SIC or NAICS Codes
Get the company’s official SIC and NAICS classifications.
Analyze Website Traffic Trends
Analyze visitor volume, engagement, and top traffic sources.
Discover Social Profiles and Engagement
Explore LinkedIn, Twitter, and other active social profiles.
Identify Top Competitors
Identify top competitors based on similar business traits.
Research and Discover Companies with Highperformr — Smarter, Faster
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
- Track intent signals to find buyers who are actively in-market
- Enrich contacts and companies instantly, no need to switch tools
- Automate workflows to stay ahead of every change
- Connect your CRM & tools for seamless data sync and activation
Thousands of companies, including Vintage Cellars, are just a search away.