What Does Vi Do?

Total employees2091
HeadquartersChicago
Founded1987

Vi Living (often referred to as Vi) is a leading national owner, developer, and operator of upscale continuing care retirement communities (CCRCs) across the United States. For over 30 years, Vi Living has been committed to providing high-quality environments, services, and programs designed to enrich the lives of older adults. Their communities offer a continuum of care, including independent living, assisted living, memory care, and skilled nursing, typically situated in desirable, scenic locations. Vi Living focuses on delivering exceptional hospitality, extensive amenities, and personalized care to its residents, promoting an active, engaging, and fulfilling lifestyle.

Where Is Vi's Headquarters?

Vi officeVi officeVi officeVi office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Chicago headquarters serves as the central command for Vi Living's nationwide operations. This includes executive leadership, strategic planning, finance, legal, human resources, marketing, community development, and operational oversight for all Vi Living communities.

Notable Features:

The headquarters is situated in the Willis Tower, one of the most famous skyscrapers in the world, offering state-of-the-art office facilities and panoramic views of Chicago and Lake Michigan.

Work Culture:

Vi Living's corporate work culture is reported to be mission-driven, emphasizing compassion, integrity, and excellence in serving seniors. It fosters a collaborative and professional environment, with a focus on supporting their community-based staff and residents.

HQ Significance:

The headquarters' location in a major business hub like Chicago provides access to a rich talent pool, key business services, and facilitates national operational management. Its presence in a landmark building underscores Vi Living's status as a premier brand in the senior living industry.

Values Reflected in HQ: The choice of a prestigious, centrally-located, and well-equipped headquarters likely reflects Vi Living's commitment to quality, stability, professionalism, and leadership in the senior housing and care sector.

Location:

Vi Living's operations are concentrated within the United States, where it manages a distinguished portfolio of luxury continuing care retirement communities. These communities are strategically located in desirable areas across several states, including Arizona, California, Colorado, Florida, Illinois, and South Carolina. Functions supported nationally through these communities and the corporate office include: comprehensive senior healthcare (independent living, assisted living, memory care, skilled nursing), property development and management, hospitality and fine dining services, wellness and lifestyle programming, sales and marketing, and local community administration.

Street Address:

233 South Wacker Drive, Suite 8400

City:

Chicago

State/Province:

IL

Country:

USA

Where Else Does Vi Operate Around the World?

Scottsdale, Arizona, USA

Address: 7501 E Thompson Peak Pkwy, Scottsdale, AZ 85255 (Example: Vi at Grayhawk)

To provide Vi Living's signature senior living experience to residents in the Scottsdale area, manage all local community operations, staff, and healthcare services, and represent the Vi Living brand in the region.

Aventura, Florida, USA

Address: 19333 West Country Club Drive, Aventura, FL 33180 (Example: Vi at Aventura)

To cater to the senior living needs of the South Florida population by providing Vi Living's distinct continuum of care, managing local resources effectively, and maintaining strong community relations in the Aventura region.

Buying Intent Signals for Vi

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Vi? Meet the Executive Team

As of April 2025, Vi' leadership includes:

Randy Richardson - President
Gary Smith - Executive Vice President and Chief Financial Officer
Tara Cope - Senior Vice President and General Counsel
Cary Maslow - Senior Vice President of Operations
Tom Muszynski - Senior Vice President of Business Strategy and Transformation
Judy Whitcomb - Senior Vice President of Human Resources, Learning, and Organizational Development

Who's Investing in Vi?

Vi has been backed by several prominent investors over the years, including:

Pritzker family business interests (majority owner)

What Leadership Changes Has Vi Seen Recently?

Hire0
Exits0

Based on publicly available information and company announcements, Vi Living's senior executive team (SVP level and above) has maintained stability over the past 12 months, with no major, widely reported new hires or departures.

What Technology (Tech Stack) Is Used byVi?

Discover the tools Vi uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Vi Email Formats and Examples

Vi Living likely employs standard corporate email address formats for its employees. While the exact primary pattern isn't publicly confirmed, common structures include using the first initial followed by the last name, or first name separated from the last name by a period.

Common formats include [first_initial][last]@viliving.com (e.g., jdoe@viliving.com) or [first].[last]@viliving.com (e.g., jane.doe@viliving.com).

Format

rrichardson@viliving.com (example based on a common format for Randy Richardson)

Example

70%

Success rate

What's the Latest News About Vi?

Vi Living NewsroomMay 1, 2024

Vi Living Communities Earn Coveted Spot on U.S. News & World Report’s ‘Best Senior Living’ List for 2024-2025

Multiple Vi Living communities received recognition in U.S. News & World Report's 'Best Senior Living' ratings for 2024-2025. This award highlights Vi's dedication to providing exceptional quality care and high resident satisfaction across its independent living, assisted living, and memory care services....more

Vi Living Newsroom / Great Place To WorkAugust 2, 2023

Vi Living Certified as a Great Place to Work for Sixth Consecutive Year (2023-2024)

Vi Living announced its sixth consecutive certification as a Great Place to Work®. This distinction is based on extensive, anonymous employee surveys and reflects the company's positive workplace culture, employee engagement, and satisfaction....more

Vi Living NewsroomJanuary 25, 2023

Vi at Lakewood Ranch Named Best Memory Care by U.S. News & World Report

Vi at Lakewood Ranch was recognized by U.S. News & World Report as a 'Best Memory Care' community for 2023. This accolade underscores the community's excellence in providing specialized care and a supportive environment for residents with Alzheimer's and other forms of dementia....more

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