What Does Vidooly Do?

Total employees75
HeadquartersNoida
Founded2014

Vidooly is a comprehensive video analytics and intelligence platform designed to provide actionable insights for content creators, multi-channel networks (MCNs), digital media companies, and brands. Its technology helps users understand video performance, audience behavior, and content strategy across various online video platforms. In August 2021, Vidooly was acquired by InVideo, a SaaS video editing platform, to enhance InVideo's capabilities with advanced video analytics. Vidooly's tools historically included features like competitor tracking, content ideation, audience insights, and influencer marketing analytics.

Where Is Vidooly's Headquarters?

Vidooly officeVidooly officeVidooly officeVidooly office
*Images sourced via web search. Rights belong to original owners

HQ Function

Served as the primary hub for Vidooly's operations, including product development, engineering, sales, marketing, and customer support for its video analytics platform.

Notable Features:

The historical office was likely situated in a standard commercial IT park building in Noida, common for tech startups, offering modern office amenities. Specific unique architectural highlights are not widely publicized.

Work Culture:

Vidooly was known for a dynamic, agile, and innovative startup culture. It focused on data-driven solutions, technological advancement in video intelligence, and fostering a collaborative environment for its employees, typical of fast-growing tech companies.

HQ Significance:

This Noida location was central to Vidooly's establishment and growth as a prominent video analytics provider in the Indian and global markets, laying the groundwork for its eventual acquisition.

Values Reflected in HQ: The choice of Noida, a significant tech and startup hub in India, reflected Vidooly's ambition, focus on innovation, and strategic positioning to access a skilled talent pool and a burgeoning digital ecosystem.

Location:

As a SaaS video analytics platform, Vidooly offered its services to a global clientele, including content creators, brands, and multi-channel networks worldwide. Its platform enabled users across different geographies to access video performance data, audience insights, and competitive intelligence for major video platforms. Post-acquisition, the technology developed by Vidooly contributes to InVideo's global service offerings.

Street Address:

E-100, Sector 63 (Historical Address)

City:

Noida

State/Province:

Uttar Pradesh

Country:

India

Where Else Does Vidooly Operate Around the World?

N/A - Primarily Noida-based

Address: N/A

N/A - Operations focused at the main HQ.

Buying Intent Signals for Vidooly

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Vidooly? Meet the Executive Team

As of April 2025, Vidooly' leadership includes:

Subrat Kar - Co-founder & CEO (at Vidooly)
Ajay Mishra - Co-founder & COO (at Vidooly)
Nishant Radia - Co-founder & CMO (at Vidooly)

Who's Investing in Vidooly?

Vidooly has been backed by several prominent investors over the years, including:

Times Internet
Gujarat Venture Finance Ltd (GVFL)
Bessemer Venture Partners
Alibaba Group (via 9Apps Startup Contest)

What Leadership Changes Has Vidooly Seen Recently?

Hire0
Exits0

Vidooly was acquired by InVideo in August 2021 and no longer operates as an independent entity. Consequently, there have been no Vidooly-specific executive hires or exits in the last 12 months. Leadership and team changes are now part of InVideo's corporate structure.

What Technology (Tech Stack) Is Used byVidooly?

Discover the tools Vidooly uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Vidooly Email Formats and Examples

Prior to its acquisition by InVideo, Vidooly likely used standard corporate email formats such as [first]@vidooly.com or [first].[last]@vidooly.com. Email addresses using the @vidooly.com domain are presumed to be inactive following the company's integration into InVideo.

[first]@vidooly.com or [first].[last]@vidooly.com (historical)

Format

subrat@vidooly.com (historical example, likely inactive)

Example

0%

Success rate

What's the Latest News About Vidooly?

TechCircle • August 19, 2021

Vidooly News: Video editing platform InVideo acquires AI-based Vidooly

SaaS platform InVideo acquired video analytics firm Vidooly for an undisclosed sum. The acquisition aimed to integrate Vidooly's AI-powered analytics capabilities into InVideo's video creation suite, offering enhanced value to content creators and marketers....more

The Economic Times • February 8, 2017

Vidooly News: Video analytics firm Vidooly raises Rs 14 crore from Alibaba and Times Internet

Vidooly secured approximately $2.1 million (Rs 14 crore) in funding. The round was led by China-based Alibaba Group (through its 9Apps' startup contest) and existing investor Times Internet, aimed at product development and market expansion....more

Business Standard • September 5, 2018

Vidooly News: Vidooly launches video marketing software for brands, advertisers

Vidooly announced the launch of its advanced video marketing software specifically designed for brands and advertisers. The tool aimed to help them optimize video content strategies, understand audience engagement, and improve ROI on video advertising campaigns....more

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