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Verti Seguros
What Does Verti Seguros Do?
Verti Seguros is a digital-native insurance company, operating as a key brand within the MAPFRE Group. It specializes in offering direct-to-consumer insurance products, primarily car, motorcycle, and home insurance, through online channels. Launched initially in Spain, Verti has expanded its innovative and agile model to Italy and Germany. The company focuses on leveraging technology to provide competitive pricing, streamlined customer experiences, and accessible insurance solutions, positioning itself as a modern alternative in the traditional insurance landscape.
Where Is Verti Seguros's Headquarters?
HQ Function
The MAPFRE headquarters in Majadahonda supports Verti by providing strategic group-level guidance, R&D in digital technologies, shared corporate services, and oversight of brand development and international coordination for its direct insurance operations.
Notable Features:
The MAPFRE global headquarters is a modern, expansive campus known for its significant green spaces, employee amenities, and focus on sustainability. It houses advanced technological infrastructure supporting MAPFRE's global operations, including dedicated areas for digital innovation relevant to Verti.
Work Culture:
The work culture, heavily influenced by MAPFRE's corporate values, emphasizes customer-centricity, innovation (particularly in digital), teamwork, and professional integrity. For teams associated with Verti, there's an added focus on agility, technological disruption, and a fast-paced, direct-to-consumer market approach.
HQ Significance:
This location is highly significant as it represents the core of the MAPFRE Group, one of the world's leading insurance companies. For Verti, it signifies strong financial backing, access to global expertise, and a commitment to innovation from its parent company, enabling it to compete effectively in the digital insurance market.
Values Reflected in HQ: The headquarters reflects MAPFRE's core values such as solvency, integrity, vocation for service, innovation, and a committed team. These values are extended to Verti's operations, guiding its approach to customer service and product development in the digital space.
Location:
Verti Seguros operates as MAPFRE's digital insurance brand with a focused presence in key European markets: Spain, Germany, and Italy. While its parent company, MAPFRE, has a vast global footprint in nearly 40 countries, Verti's model is specifically tailored for direct-to-consumer engagement in these European nations. Globally supported functions, through MAPFRE, include strategic direction, technological development, brand oversight, and financial backing, enabling Verti to innovate and compete effectively in the digital insurance sector.
Street Address:
Carretera de Pozuelo, 52
City:
Majadahonda
State/Province:
Madrid
Country:
Spain
Where Else Does Verti Seguros Operate Around the World?
Teltow, Brandenburg, Germany
Address: Rheinstraße 7A, 14513 Teltow
To grow Verti's market share in Germany by offering competitive, digitally-driven insurance solutions directly to consumers, leveraging technology for efficiency and enhanced customer experience.
Cologno Monzese, Milan, Italy
Address: Via Amerigo Vespucci, 2, 20093 Cologno Monzese MI
To expand Verti's presence in the Italian direct insurance market by competing on price, digital convenience, and customer service, adapting MAPFRE's global direct insurance strategy to the specific needs of Italian customers.
Buying Intent Signals for Verti Seguros
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Verti Seguros? Meet the Executive Team
As of April 2025, Verti Seguros' leadership includes:
Who's Investing in Verti Seguros?
Verti Seguros has been backed by several prominent investors over the years, including:
What Leadership Changes Has Verti Seguros Seen Recently?
Executive movements for Verti Seguros often involve strategic appointments and rotations within the broader MAPFRE Group. In the past year, a key leadership change occurred at Verti Germany with the appointment of a new CEO, reflecting ongoing strategic alignments within MAPFRE's European direct insurance operations.
Departures
New Appointments:
What Technology (Tech Stack) Is Used byVerti Seguros?
Discover the tools Verti Seguros uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Verti Seguros Email Formats and Examples
Verti Seguros, being part of the MAPFRE Group, likely follows email formatting conventions similar to its parent company, adapted for its specific domains (e.g., @verti.es, @verti.de, @verti.it). Common corporate email patterns include combinations of first name, last name, and initials.
[first_initial][last]@[country_domain] (e.g., mgmarch@verti.es for Spain, or jbernal@verti.de for Germany)
Format
mgmarch@verti.es
Example
80%
Success rate
What's the Latest News About Verti Seguros?
mapfre.com • February 7, 2024
Verti Seguros shows strong growth in MAPFRE's 2023 annual results
MAPFRE's 2023 annual report highlighted significant progress for its digital brand, Verti. Across Spain, Germany, and Italy, Verti increased its premiums by 17.3% to 117 million euros and grew its client base to nearly 800,000, underscoring its successful digital strategy....more
future.inese.es • February 1, 2024
José Luis Bernal appointed new CEO of Verti Germany
José Luis Bernal took over as the Chief Executive Officer of Verti Versicherung AG (Verti Germany) effective February 1, 2024. He succeeded Miguel Ángel Rosa and previously held the position of CEO at MAPFRE Asistencia....more
touchpoint.news • May 15, 2023
Verti Italia launches new advertising campaign 'Avanti Sempre'
Verti Italy unveiled its new advertising campaign 'Avanti Sempre' (Always Forward), developed by creative agency Darwin by Tsunami. The campaign aims to reinforce Verti's image as an innovative and customer-centric insurer supporting clients in their daily lives and mobility....more
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