Vertbaudet is a leading European multi-channel retailer specializing in products for children and families. Founded in France, the company offers a wide range of clothing for babies, children (0-14 years), and expectant mothers, as well as footwear, nursery items, home decor, toys, and childcare products. Vertbaudet is known for its stylish, practical, and affordable collections, often featuring exclusive designs and a strong emphasis on child safety and comfort. They operate through online stores, catalogs, and a network of retail outlets, catering to parents seeking quality and creativity for their children's world.
The headquarters in Tourcoing serves as the central hub for Vertbaudet's operations, including product design and development, marketing, e-commerce management, supply chain coordination, and corporate administration for its European activities.
The headquarters is a modern office facility supporting creative collaboration and efficient operations for a leading children's retailer. It houses design studios, showrooms, and administrative offices, though specific architectural details are not widely publicized.
The work culture at Vertbaudet's headquarters is dynamic and creative, driven by the children's fashion and product industry. It fosters innovation, collaboration, and a customer-centric approach, with a strong focus on the well-being and development of children.
The Tourcoing headquarters is significant as it anchors Vertbaudet's historical roots in France and directs its international strategy, product innovation, and brand identity across its key European markets.
Vertbaudet primarily operates across Europe with dedicated online stores and services for countries including France, the United Kingdom, Germany, Spain, Portugal, Belgium, Switzerland, and recently Italy. Their global functions support e-commerce operations, international shipping to many destinations, localized marketing strategies, customer service in multiple languages, and product adaptation to meet diverse European market needs. While its core strength and physical store presence are concentrated in Europe, the brand's online reach allows it to serve customers internationally.
216 Rue Winoc Chocqueel
Tourcoing
Hauts-de-France
France
Address: Celsiusstraße 43, 53125 Bonn
To cater specifically to the German-speaking market, ensuring product relevance, localized customer experience, optimized marketing campaigns, and efficient distribution and customer support within Germany.
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As of April 2025, vertbaudet' leadership includes:
vertbaudet has been backed by several prominent investors over the years, including:
Vertbaudet has made significant appointments to its leadership team in the past 12 months, notably strengthening its financial oversight and management for its crucial home market, France. These changes aim to drive further growth and operational excellence.
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Vertbaudet typically uses a standard corporate email format for its employees, generally based on a combination of the employee's first and last names, followed by the @vertbaudet.fr domain. Understanding this format can be useful for professional communication.
[first].[last]@vertbaudet.fr
Format
marie.dupont@vertbaudet.fr
Example
85%
Success rate
Capital Finance - Les Echos • April 23, 2024
Vertbaudet's current shareholders, Cyrus Capital Partners and Karott', have entered into exclusive negotiations with LTK France, a company co-branded by asset manager LFPI and Vertbaudet's management, for the sale of the children's goods retailer. The proposed transaction would see management increase its stake in the company....more
LSA Commerce & Consommation • February 5, 2024
Vertbaudet has appointed Anne Golder as its General Manager for France. With prior experience at La Redoute and Conforama, she is tasked with accelerating the company's growth and strengthening its position in its key domestic market....more
FashionNetwork.com • October 5, 2023
The children's fashion and childcare brand Vertbaudet is bolstering its European footprint by launching an e-commerce site in Italy, its eighth market on the continent. This move is part of its strategic initiative to accelerate international growth and reach new customers....more
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