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Verblio's Overview

Total employees276
HeadquartersDenver
Founded2011

Verblio is a comprehensive content creation platform, now part of Compose.ly, that combines the power of AI with a curated network of thousands of U.S.-based writers. They specialize in producing high-quality, scalable, and SEO-optimized content including blog posts, articles, website copy, ebooks, and video scripts. Verblio, integrated within Compose.ly, aims to help businesses and marketing agencies boost their online presence, engage audiences, and achieve marketing goals through a human-in-the-loop approach, ensuring AI-generated content is refined by professional writers for authenticity and brand alignment.

Where is Verblio's Headquarters?

Verblio officeVerblio officeVerblio officeVerblio office
*Images sourced via web search. Rights belong to original owners

HQ Function

Historically, the Denver HQ served as the central hub for Verblio's operations, including product development, sales, marketing, and writer community management. These functions are now managed within Compose.ly's distributed remote structure.

Notable Features:

The former Denver office was located in a commercial office building, likely offering collaborative workspaces and amenities typical of a growing tech company. The focus was on a functional and creative environment rather than specific architectural highlights.

Work Culture:

Verblio cultivated a collaborative, creative, and results-oriented work culture, valuing innovation and customer success. This ethos is expected to continue within Compose.ly's remote environment, emphasizing virtual collaboration, flexibility, and a passion for content excellence.

HQ Significance:

The Denver HQ was significant as the birthplace and growth engine for Verblio, where it established its platform and brand in the content creation market. It was a central point for its early team and community engagement.

Values Reflected in HQ: The choice of Denver reflected a connection to a dynamic tech and entrepreneurial ecosystem. The internal setup likely prioritized collaboration and creativity, aligning with their mission of producing high-quality content.

Location:

While historically U.S.-based with its writer network, Verblio's platform and services have always catered to a global clientele. As part of Compose.ly, a fully remote company, its operational reach and support for employees, writers, and clients are inherently global, spanning various time zones and regions.

Street Address:

1776 N. Broadway, Suite 1000

City:

Denver

State/Province:

CO

Country:

USA

Verblio's Global Presence

Buying Intent Signals for Verblio

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Verblio

As of April 2025, Verblio' leadership includes:

Nathan Ellering - CEO of Compose.ly (Parent Company of Verblio)
Steve Pockross - Chief Strategy Officer at Compose.ly (Former CEO of Verblio)
Matt Howard - Chief Operating Officer at Compose.ly (Former COO of Verblio)

Investors of Verblio

Verblio has been backed by several prominent investors over the years, including:

Access Venture Partners
CueBall Capital
Galvanize Ventures
BDMI (Bertelsmann Digital Media Investments)
Magma Partners
Next Frontier Capital
Service Provider Capital

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

The most significant recent executive changes related to Verblio occurred with its acquisition by Compose.ly in April 2023. This led to key Verblio leaders, Steve Pockross (former CEO) and Matt Howard (former COO), transitioning into executive roles as Chief Strategy Officer and Chief Operating Officer, respectively, at Compose.ly. No other major new external hires or departures specifically for Verblio's distinct leadership roles have been publicly announced in the immediate past 12 months, as operations are now integrated under Compose.ly.

Technology (Tech Stack) used by Verblio

Discover the tools Verblio uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Verblio Email Formats and Examples

Verblio commonly uses an email format that combines an employee's first name and last name, separated by a dot, followed by '@verblio.com'. While Verblio is now part of Compose.ly, historical email addresses may still be encountered or redirected.

first.last@verblio.com

Format

jane.doe@verblio.com

Example

90%

Success rate

News and media

Compose.ly BlogJuly 18, 2023

Compose.ly Unveils Enhanced Platform Post-Verblio Acquisition, Integrating AI and Expanded Services

Following the acquisition of Verblio, Compose.ly announced significant enhancements to its platform, integrating features from Verblio and expanding its AI-assisted content creation capabilities. The update aims to provide a more powerful and comprehensive solution for clients seeking scalable, high-quality content....more

PR NewswireApril 4, 2023

Compose.ly Acquires Verblio to Create Dominant Force in AI-Assisted Content Marketing

Compose.ly, a leading content creation solution, announced its acquisition of Verblio, a popular content writing service and platform. The merger aims to combine Compose.ly's SEO and technical expertise with Verblio's robust platform and writer marketplace, enhanced by AI, to offer comprehensive content marketing solutions....more

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