What Does Vemma Do?

Total employees2889
HeadquartersScottsdale
Founded2004

Vemma Nutrition Company was a multi-level marketing (MLM) company that sold dietary supplements and energy drinks. Founded by Benson K. Boreyko, Vemma gained popularity for its flagship liquid antioxidant supplement and its Verve energy drink line, primarily marketed through a network of independent distributors, many of whom were young adults and college students. In 2015, the U.S. Federal Trade Commission (FTC) filed a lawsuit against Vemma, alleging it operated as an illegal pyramid scheme. The FTC obtained a temporary restraining order that effectively shut down Vemma's operations. In 2016, Vemma reached a settlement with the FTC, which included a $238 million judgment (largely suspended due to inability to pay) and stringent prohibitions on deceptive income claims and pyramid scheme practices, effectively ending its previous business model.

Where Is Vemma's Headquarters?

Vemma officeVemma officeVemma officeVemma office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters served as the central hub for Vemma's global operations, including product development, marketing strategy, distributor support, and administrative functions.

Notable Features:

The headquarters was a modern corporate office facility. No specific unique architectural highlights are widely publicized, but it was equipped to support a significant administrative staff.

Work Culture:

Prior to the FTC action, the work culture was often described as high-energy and aspirational, heavily focused on recruitment and sales, characteristic of many MLM companies. There was a strong emphasis on 'opportunity' and 'lifestyle branding'.

HQ Significance:

The headquarters was significant as the command center for a rapidly growing international MLM business before its legal challenges. Its shutdown symbolized the impact of the FTC's intervention.

Values Reflected in HQ: Ostensibly, the headquarters aimed to reflect values of health, wellness, and entrepreneurial success. However, the FTC's findings suggested these were overshadowed by practices deemed deceptive and characteristic of a pyramid scheme.

Location:

Prior to the FTC intervention in 2015, Vemma operated in numerous countries across North America, Europe, and Asia. Its business model relied on a global network of independent distributors. These international operations ceased or were severely curtailed following the FTC action against its U.S. parent company.

Street Address:

8322 E Hartford Dr

City:

Scottsdale

State/Province:

AZ

Country:

USA

Where Else Does Vemma Operate Around the World?

Various international locations (e.g., Europe, Asia)

Address: Specific addresses are no longer relevant as these offices are closed.

To expand Vemma's MLM model into new international markets and provide localized support to distributors in those regions.

Buying Intent Signals for Vemma

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Vemma? Meet the Executive Team

As of April 2025, Vemma' leadership includes:

Benson K. (BK) Boreyko - Founder and Chief Executive Officer
Tom Boreyko - EVP of Marketing & Branding (Role may vary, BK's brother)
Karen Boreyko - EVP (Role may vary, BK's sister)

Who's Investing in Vemma?

Vemma has been backed by several prominent investors over the years, including:

Privately held, primarily by the Boreyko family and founders.

What Leadership Changes Has Vemma Seen Recently?

Hire0
ExitsAll key executives effectively exited due to the FTC action.

The most significant executive 'news' for Vemma was the effective removal of its key leadership from their roles due to the FTC's 2015 lawsuit and subsequent 2016 settlement, which imposed bans and restrictions on their involvement in similar business ventures. There were no 'new hires' in a traditional sense after the company's operations were halted.

Departures

Benson K. Boreyko, Effectively departed due to FTC lawsuit and settlement banning his involvement in MLM businesses.
Tom Boreyko, Effectively departed due to FTC lawsuit and settlement restricting his involvement in MLM businesses.

What Technology (Tech Stack) Is Used byVemma?

Discover the tools Vemma uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Vemma Email Formats and Examples

Historically, Vemma likely used common corporate email formats. Given the company is no longer operating in its original capacity, these formats are defunct.

Common formats would have been [first].[last]@vemma.com or [first_initial][last]@vemma.com

Format

example.person@vemma.com

Example

0 (Company is defunct)%

Success rate

What's the Latest News About Vemma?

Federal Trade Commission (FTC)August 26, 2015

Vemma News: FTC Acts to Halt Vemma as Alleged Pyramid Scheme

The FTC charged Vemma Nutrition Company, its CEO Benson K. Boreyko, and top affiliate Tom Alkazin with operating an illegal pyramid scheme that primarily compensated participants for recruiting others rather than retail sales. A federal court granted the FTC's request for a temporary restraining order....more

Federal Trade Commission (FTC)December 15, 2016

Vemma News: Vemma Agrees to Order Banning It From Pyramid Scheme Practices

Vemma and its CEO Benson K. Boreyko agreed to a settlement with the FTC that prohibits them from operating pyramid schemes or engaging in deceptive income claims. The settlement included a $238 million judgment, largely suspended based on inability to pay, but required Boreyko to surrender certain assets....more

TruthInAdvertising.orgSeptember 18, 2015

Vemma News: Vemma Temporarily Shut Down

A federal judge granted the FTC’s request for a temporary restraining order against Vemma, effectively shutting down the company’s operations amid allegations of it being a pyramid scheme targeting young adults and college students....more

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