HQ Function

The Los Angeles headquarters serves as the central hub for the brand's core operations, including design, product development, merchandising, marketing, e-commerce, and corporate management.

Notable Features:

While specific architectural details are not widely publicized, a fashion brand's LA headquarters typically includes bright, open design studios, showrooms for collection previews, and collaborative workspaces designed to foster creativity and reflect the brand's modern, relaxed aesthetic.

Work Culture:

The work culture at Velvet by Graham & Spencer's headquarters is likely dynamic, creative, and collaborative, characteristic of the fashion industry. It would emphasize teamwork across design, merchandising, and marketing, with a strong focus on quality, attention to detail, and upholding the brand's identity of laid-back luxury and California cool.

HQ Significance:

Its Los Angeles headquarters firmly roots Velvet by Graham & Spencer in the heart of California's influential fashion scene, directly inspiring its design DNA which is synonymous with West Coast effortless chic. It acts as the nerve center for translating this inspiration into tangible collections distributed globally.

Values Reflected in HQ: The headquarters environment likely embodies the brand's core values of quality craftsmanship, understated elegance, comfort, and a modern, approachable style, fostering an inspiring atmosphere for its team.

Location:

Velvet by Graham & Spencer achieves its global presence through its Los Angeles headquarters, dedicated e-commerce platforms for key markets like the US and UK, a select number of flagship retail stores, and an extensive network of upscale department stores and independent boutiques worldwide. Global functions, largely centralized, include design and product development, international sales strategy and distribution, brand marketing, and customer support tailored to diverse international markets.

Street Address:

2651 S La Cienega Blvd

City:

Los Angeles

State/Province:

California

Country:

United States