Valley First Credit Union
Valley First Credit Union's Overview
Valley First is a prominent division of First West Credit Union, one of Canada's leading credit unions. With deep roots in British Columbia, Valley First serves communities across the Okanagan, Similkameen, and Thompson valleys. It offers a comprehensive suite of financial services, including personal and business banking, mortgages, loans, wealth management, and insurance products. Valley First is committed to a member-first philosophy, focusing on providing tailored financial advice and actively investing in local community well-being and development. This approach ensures that members receive support to achieve their financial aspirations while contributing to the prosperity of their local regions.
Where is Valley First Credit Union's Headquarters?
HQ Function
The headquarters serves as the primary administrative, strategic, and operational hub for First West Credit Union and its divisions like Valley First. It manages key functions including executive leadership, finance, human resources, technology, marketing, risk management, and corporate governance.
Notable Features:
A modern corporate office designed to facilitate collaboration and efficiency, equipped with contemporary technology infrastructure to support a large financial institution and its diverse operations.
Work Culture:
The work culture at First West, and by extension Valley First, is rooted in cooperative principles, emphasizing member service, community engagement, teamwork, and employee empowerment. It strives for an inclusive environment that values innovation and professional growth.
HQ Significance:
This headquarters is vital for setting the overall strategic direction, ensuring operational consistency, and driving innovation across all First West divisions, including Valley First. It enables the organization to leverage scale while maintaining a local focus for its members.
Values Reflected in HQ: The headquarters' operations and environment aim to reflect First West's core values: 'Succeed together,' 'Act local,' 'Build a positive legacy,' and 'Lead with courage.' These values guide interactions with members, employees, and communities.
Location:
Valley First operates exclusively within British Columbia, Canada, as a division of First West Credit Union. First West Credit Union's operations are concentrated within Canada, with a strong focus on serving local communities in British Columbia. While it does not maintain a physical 'global' presence with international branches, it connects to the global financial system through its banking operations, technology partnerships, and adherence to international financial standards. The primary mission is centered on local member service and community enrichment within Canada.
Street Address:
19933 88th Ave E #108
City:
Langley
State/Province:
British Columbia
Country:
Canada
Valley First Credit Union's Global Presence
Penticton, British Columbia, Canada
Address: 184 Main St, Penticton, BC V2A 5A4
Serves as a key financial services provider for individuals, families, and businesses in Penticton and the South Okanagan region, fostering local economic activity.
Kelowna, British Columbia, Canada
Address: Orchard Park Shopping Centre, 180 - 2271 Harvey Ave, Kelowna, BC V1Y 6H2
Supports the diverse financial needs of the growing urban population and business community in Kelowna, a central city in the Okanagan Valley.
Kamloops, British Columbia, Canada
Address: Sahali Centre Mall, 945 Columbia St W #300, Kamloops, BC V2C 1L5
Caters to the financial requirements of residents and local enterprises in Kamloops and the surrounding Thompson-Nicola area, contributing to regional development.
Vernon, British Columbia, Canada
Address: 3108 33rd St, Vernon, BC V1T 5S1
Acts as a vital financial partner for the community of Vernon, supporting personal financial goals and local business growth.
Buying Intent Signals for Valley First Credit Union
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Executive Team of Valley First Credit Union
As of April 2025, Valley First Credit Union' leadership includes:
Investors of Valley First Credit Union
Valley First Credit Union has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Based on publicly available information and news releases over the past 12 months, there have been no major, high-profile announcements of new executive hires or departures at the top leadership level of First West Credit Union. Leadership team compositions can evolve, and minor changes or internal promotions might occur without broad public dissemination. For definitive updates, official communications from First West Credit Union are the most reliable source.
Technology (Tech Stack) used by Valley First Credit Union
Discover the tools Valley First Credit Union uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Valley First Credit Union Email Formats and Examples
Valley First, as a division of First West Credit Union, likely utilizes email formats consistent with its parent organization. Common corporate email patterns include combinations of first name, last name, and initial. The primary domain for Valley First employees is @valleyfirst.com, while First West Credit Union uses @firstwestcu.ca.
[first_initial][last]@valleyfirst.com (e.g., jdoe@valleyfirst.com) or [first_name].[last_name]@valleyfirst.com (e.g., jane.doe@valleyfirst.com).
Format
bsmith@valleyfirst.com
Example
70%
Success rate
News and media
news.firstwestcu.ca • March 7, 2024
First West (Parent of Valley First) Reports Solid 2023 Financial Results Amidst Challenging Economic Landscape
First West Credit Union announced its 2023 financial results, showcasing resilience with $20.0 billion in assets under management, a 4.1% increase in membership, and significant community investment. Despite economic headwinds, the credit union demonstrated solid performance and continued commitment to its members and communities....more
news.firstwestcu.ca • November 29, 2023
First West Foundation (incl. Valley First) Grants More Than $235,000 to Support B.C. Charities
The First West Foundation, encompassing Valley First's philanthropic efforts, distributed over $235,000 in grants to 21 B.C.-based charities. These funds support projects focused on food security, mental wellness, and creating inclusive spaces, particularly for youth and Indigenous communities....more
Castanet.net • October 26, 2023
Valley First's 'Feed the Valley' Program Aims for 1 Million Pounds of Food by 2024
Valley First launched its annual Feed the Valley campaign with the ambitious goal of raising the equivalent of one million pounds of food by spring 2024. The program supports food banks across the Okanagan, Similkameen, and Thompson valleys, addressing critical food insecurity issues in the region....more
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