What Does U.S. Travel Association Do?

Total employees112
HeadquartersWashington
Founded1941

The U.S. Travel Association is the national, non-profit organization representing all components of the travel industry. Its mission is to increase travel to and within the United States. The association advocates for policies that benefit the travel industry, conducts influential research, provides valuable insights, and hosts major industry events like IPW, the leading international inbound travel trade show. It serves as the unified voice of the U.S. travel industry, working to grow and sustain a thriving travel economy and highlight travel's essential role in America's success.

Where Is U.S. Travel Association's Headquarters?

U.S. Travel Association officeU.S. Travel Association officeU.S. Travel Association officeU.S. Travel Association office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the primary center for the association's national advocacy efforts, policy development, industry research, communications, member relations, and administrative operations.

Notable Features:

Modern office facilities in a prominent downtown location, equipped for meetings, member engagement, and collaborative work.

Work Culture:

A mission-driven, collaborative, and dynamic environment focused on advocating for and advancing the U.S. travel industry. Staff are typically passionate about travel's economic and societal benefits, emphasizing expertise and impactful communication.

HQ Significance:

The D.C. location is crucial for the association's core function of influencing federal legislation and regulatory policies that affect the travel industry.

Values Reflected in HQ: The headquarters embodies professionalism, influence, collaboration, and a strong commitment to the prosperity and sustainability of the U.S. travel sector.

Location:

While headquartered in the U.S. and focused on domestic and inbound travel, the U.S. Travel Association plays a key role in promoting the United States as a premier global travel destination. This is achieved through its international trade show, IPW, which connects U.S. travel suppliers with international buyers and media from over 70 countries. The association also advocates for policies that facilitate international inbound travel, such as improvements to visa processing and entry experiences at U.S. ports of entry. They collaborate with international bodies and U.S. government agencies on initiatives to boost global travel to the USA.

Street Address:

1100 New York Avenue NW, Suite 450

City:

Washington

State/Province:

D.C.

Country:

USA

Where Else Does U.S. Travel Association Operate Around the World?

N/A - Operations Centralized

Address: N/A

Nationwide industry representation and member engagement are managed from the D.C. headquarters, supported by a broad membership base and staff who travel extensively across the country.

Buying Intent Signals for U.S. Travel Association

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Notable news
Hiring actively
Corporate Finance
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Corporate Finance
*Example signal, not calculated in real time

Who's Leading U.S. Travel Association? Meet the Executive Team

As of April 2025, U.S. Travel Association' leadership includes:

Geoff Freeman - President and CEO
Tori Emerson Barnes - Executive Vice President, Public Affairs and Policy
Ellen Davis - Executive Vice President, Business Strategy and Industry Engagement
Kim Atwater - Chief Financial Officer and Senior Vice President, Operations
Aaron Wodin-Schwartz - Senior Vice President, Public Affairs and Policy
Charity Lacey - Senior Vice President, Communications
Erin M. Francis-Cummings - Senior Vice President, Research and Insights
Malcolm Smith - General Manager, IPW and Senior Vice President, Exhibitions

Who's Investing in U.S. Travel Association?

U.S. Travel Association has been backed by several prominent investors over the years, including:

Membership Dues from Industry Organizations (e.g., DMOs, hotels, airlines, attractions)
Revenue from Premier Events (e.g., IPW, Future of Travel Mobility)
Sponsorships from Partner Organizations
Sales of Industry Research and Publications

What Leadership Changes Has U.S. Travel Association Seen Recently?

Hire3
Exits0

Over the last 12-18 months, the U.S. Travel Association has strengthened its executive team with key appointments and promotions, enhancing its capabilities in policy, communications, and business strategy as it supports the travel industry's continued growth and addresses new challenges.

New Appointments:

Ellen Davis, Ellen Davis was appointed EVP, Business Strategy and Industry Engagement.
Charity Lacey, Charity Lacey joined as SVP, Communications.
Aaron Wodin-Schwartz, Aaron Wodin-Schwartz was promoted to SVP, Public Affairs and Policy.

What Technology (Tech Stack) Is Used byU.S. Travel Association?

Discover the tools U.S. Travel Association uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

U.S. Travel Association Email Formats and Examples

The U.S. Travel Association typically utilizes an email format consisting of the employee's first initial followed by their full last name, then '@ustravel.org'. This is a common pattern for many organizations.

[first_initial][last]@ustravel.org

Format

gfreeman@ustravel.org

Example

90%

Success rate

What's the Latest News About U.S. Travel Association?

ustravel.org • May 21, 2024

U.S. Travel Reacts to Latest Federal Aviation Administration Reauthorization

U.S. Travel Association President and CEO Geoff Freeman issued a statement following the Senate’s passage of the Federal Aviation Administration (FAA) Reauthorization Act of 2024, emphasizing its positive impact on air travel and the broader travel economy....more

ustravel.org • May 7, 2024

IPW Los Angeles Concludes with Strong Focus on Future of U.S. Travel

U.S. Travel Association’s IPW 2024 in Los Angeles successfully concluded, projecting significant future international travel to the U.S. and setting a strong agenda for the industry's growth. The event connected thousands of global travel buyers with U.S. suppliers....more

ustravel.org • April 30, 2024

U.S. Travel Association Announces Aaron Wodin-Schwartz as Senior Vice President, Public Affairs and Policy

The U.S. Travel Association announced the promotion of Aaron Wodin-Schwartz to Senior Vice President of Public Affairs and Policy. He will lead the association's legislative and regulatory advocacy efforts....more

ustravel.org • April 16, 2024

New Data: U.S. Travel Economic Output Surpasses Pre-Pandemic Levels

The U.S. Travel Association released new data showing that travel-generated economic output in the U.S. reached $2.8 trillion in 2023, surpassing pre-pandemic figures and highlighting the industry's robust recovery and vital economic contribution....more

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