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UserIQ was a customer success and product adoption platform specifically designed for Software-as-a-Service (SaaS) businesses. Its core mission was to help companies understand user behavior, deliver targeted in-app engagements (like guides, tooltips, and announcements), personalize user onboarding experiences, and collect valuable customer feedback through surveys (including NPS). By leveraging these tools, UserIQ aimed to enable its clients to proactively reduce customer churn, increase feature adoption, boost user engagement, and ultimately improve overall customer lifetime value and drive product-led growth. The platform provided analytics on user activity, customer health scoring, and segmentation capabilities. In March 2023, UserIQ's assets were acquired by Correlated, a platform focused on product-led revenue, to integrate its functionalities.
Served as the primary center for all company operations, including executive leadership, product strategy, software engineering, sales and marketing efforts, and customer support services.
UserIQ's headquarters were likely situated in a modern office building, such as Colony Square, offering contemporary amenities and collaborative workspaces conducive to a tech startup environment.
UserIQ cultivated a dynamic, fast-paced, and innovative work culture focused on customer success and product excellence. It emphasized collaboration, continuous learning, and an agile approach to development and business operations.
The Atlanta headquarters was crucial for UserIQ's identity and growth, allowing it to tap into the local tech talent pool, engage with the investment community, and build its presence in the SaaS industry.
While UserIQ's physical operations were based in the United States, its SaaS platform served a global clientele. Businesses from various countries utilized UserIQ's cloud-based software to enhance customer success and product adoption, supported by its primarily US-based team that could cater to international customers remotely.
1175 Peachtree St NE, Suite 1000
Atlanta
Georgia
USA
Address: N/A - Main operations were centralized at the Atlanta HQ.
Focus on centralized operations, product development, and market engagement from its primary headquarters.
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As of April 2025, UserIQ' leadership includes:
UserIQ has been backed by several prominent investors over the years, including:
UserIQ was acquired by Correlated in March 2023. Consequently, there have been no executive hires or exits attributable to UserIQ as an independent entity within the last 12 months (approx. May 2023 - May 2024). Any leadership changes occurred as part of the acquisition and integration into Correlated, prior to this period.
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Prior to its acquisition, UserIQ likely utilized common corporate email formats. A prevalent pattern for tech companies like UserIQ was the [first].[last]@[domain] structure. Other possibilities included [first_initial][last]@[domain].
[first].[last]@useriq.com
Format
jane.doe@useriq.com
Example
75%
Success rate
Correlated Blog • March 22, 2023
Correlated, a platform for product-led revenue, announced its acquisition of UserIQ, a customer success platform. This strategic acquisition aimed to integrate UserIQ's robust user engagement, onboarding, and feedback collection capabilities into Correlated's existing offerings, providing a more comprehensive solution for SaaS companies looking to drive growth through product usage....more
Finsmes • August 1, 2018
UserIQ, an Atlanta-based customer success software company, announced it had raised $5.1 million in Series A funding. The investment round was led by BIP Capital, with participation from existing investors TechSquare Labs and Accelerant Venture Capital. The company intended to use the funds to accelerate product development, expand its team, and broaden its market reach....more
TechCrunch • October 18, 2017
UserIQ announced the closure of a $2.8 million seed funding round. The round was led by TechSquare Labs, with contributions from other investors. These funds were earmarked for enhancing its platform, which helps SaaS businesses gain deeper insights into customer behavior, automate user onboarding, and improve overall customer engagement....more
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