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Upton's Naturals is an independently-owned, Chicago-based natural foods company dedicated to producing innovative and delicious vegan meat alternatives. Founded in 2006 by Daniel Staackmann, the company pioneered flavored, heat-and-eat seitan and was among the first to introduce pre-seasoned jackfruit to the mainstream market. Their product line focuses on simple ingredients, ethical sourcing, and making plant-based eating accessible and enjoyable for everyone, from vegans to those simply looking to reduce meat consumption.
The Chicago headquarters serves as the primary manufacturing facility, R&D center, and administrative hub for all company operations.
The facility houses their main seitan and jackfruit production lines, allowing for direct oversight of quality and innovation. It may also include a test kitchen for developing new plant-based products.
As a mission-driven company in the vegan food space, the work culture likely emphasizes passion for plant-based living, sustainability, ethical practices, and a collaborative approach to innovation and growth.
The HQ's location in Chicago provides strategic advantages in terms of logistics, access to a skilled workforce, and proximity to a vibrant food scene that embraces plant-based options. Centralizing production ensures quality control.
Upton's Naturals primarily serves the North American market (USA and Canada) but has expanded its distribution to select international markets in Europe, Asia, and Australia. Their global functions are supported through partnerships with international distributors and retailers, focusing on sales, marketing localization, and logistics to bring their plant-based products to a worldwide audience.
2054 W Grand Ave
Chicago
Illinois
USA
Address: N/A - Operations are largely based out of their Chicago HQ.
While they don't maintain separate physical office locations, their products are distributed nationally and internationally through various retail and foodservice channels.
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As of April 2025, Upton's Naturals' leadership includes:
Upton's Naturals has been backed by several prominent investors over the years, including:
Upton's Naturals is a privately held company, and information on executive team changes is not frequently publicized. The core leadership team has remained stable. No major executive hires or departures have been publicly announced in the last 12 months.
Discover the tools Upton's Naturals uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Common email formats for Upton's Naturals likely follow standard professional patterns, often combining first name, last name, or initials with the company domain.
[firstinitial][last]@uptonsnaturals.com
Format
dstaackmann@uptonsnaturals.com
Example
75%
Success rate
Vegconomist • March 20, 2024
Upton’s Naturals announced the launch of several new products at Natural Products Expo West, including new seitan flavors (Korean BBQ and Ginger Teriyaki Shreds) and Upcycled Pretzels in three flavors, showcasing their commitment to innovation and sustainability....more
Upton's Naturals Blog • October 26, 2023
Upton's Naturals introduced their new Vegan Holiday Roast, a seitan-based roast seasoned with traditional herbs, designed as a plant-based centerpiece for holiday meals, available for a limited time....more
Food Business News • June 13, 2023
Upton's Naturals expanded its product line with the introduction of Fava Bean Protein Crumbles. These crumbles are designed to be a versatile, soy-free, and gluten-free plant-based meat alternative suitable for various dishes....more
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