HQ Function

Served as the primary administrative, advocacy, and operational center for United Fresh. Key functions included government relations, policy development, member services coordination, event management (like its annual convention), and industry communications.

Notable Features:

The headquarters was situated in a professional office building in a key D.C. business district, offering proximity to federal government agencies, Capitol Hill, and other relevant organizations. The interior was typical for a national trade association office, designed for administrative work and meetings.

Work Culture:

Characterized by a professional, collaborative, and mission-driven environment. The culture emphasized expertise in policy, food safety, and industry trends, with a strong focus on member engagement and advancing the fresh produce industry.

HQ Significance:

The Washington D.C. headquarters was critical to United Fresh's identity and effectiveness, enabling it to be a leading and influential voice for the produce industry in national policy discussions, regulatory processes, and legislative advocacy.

Values Reflected in HQ: The choice of a D.C. headquarters underscored the association's core values of advocacy, industry leadership, and member representation at the highest levels of government.

Location:

Prior to its merger, United Fresh Produce Association had a significant international scope, with members from various countries and a focus on global trade, international food safety standards, and fostering global business connections for the produce industry. These international functions and global reach have been expanded and are now integral to the mission of the International Fresh Produce Association (IFPA), which serves a global membership and addresses worldwide opportunities and challenges for the fresh produce and floral sectors.

Street Address:

1901 Pennsylvania Ave NW, Suite 1100

City:

Washington

State/Province:

D.C.

Country:

USA