What Does UMG Events LLC Do?

Total employees150
HeadquartersSanta Monica
Founded2015

UMG Events LLC is an entity associated with Universal Music Group (UMG), the world leader in music-based entertainment. It is likely focused on the planning, production, and management of live events, experiential marketing campaigns, brand activations, and bespoke entertainment experiences featuring UMG's vast roster of artists and extensive music catalog. These events could range from large-scale concerts and festivals to intimate artist showcases, corporate events, and fan engagement platforms, designed to connect artists with audiences and enhance brand partnerships. UMG Events LLC would leverage UMG's global infrastructure, artist relationships, and marketing prowess to deliver high-impact and memorable live experiences worldwide.

Where Is UMG Events LLC's Headquarters?

UMG Events LLC officeUMG Events LLC officeUMG Events LLC officeUMG Events LLC office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the core operational base for strategic event planning, global tour support coordination, brand partnership development for events, talent booking, and financial oversight for event-related activities under Universal Music Group in North America and globally.

Notable Features:

The Santa Monica campus is a modern, multi-building complex designed to inspire creativity and collaboration. It often features advanced audio-visual facilities, meeting spaces, and areas conducive to creative brainstorming, reflecting its status as a leading entertainment company.

Work Culture:

The work culture is generally dynamic, fast-paced, and deeply immersed in the music and entertainment industry. It emphasizes innovation, artist-centricity, collaboration across diverse teams (A&R, marketing, digital), and a passion for creating impactful live music experiences.

HQ Significance:

Its location in Santa Monica places UMG and by extension UMG Events LLC, at the heart of the global entertainment industry, facilitating close proximity to talent agencies, media partners, tech companies, and a vibrant creative community.

Values Reflected in HQ: The headquarters' design and operations likely reflect UMG's core values: creativity, innovation, artist development, global collaboration, and excellence in entertainment.

Location:

Through Universal Music Group's extensive global network spanning over 60 countries, UMG Events LLC supports and executes events on an international scale. This includes managing global artist tours, producing international music festivals and showcases, facilitating cross-border brand partnerships for live experiences, and adapting event concepts for diverse cultural audiences across North America, Europe, Asia-Pacific, Latin America, and Africa. They leverage local UMG offices and expertise to ensure logistical success and cultural relevance worldwide.

Street Address:

2220 Colorado Avenue

City:

Santa Monica

State/Province:

California

Country:

USA

Where Else Does UMG Events LLC Operate Around the World?

New York, New York/USA

Address: 1755 Broadway, New York, NY 10019, USA (UMG Office)

Manages and supports event activities for the US East Coast, leveraging New York's status as a global center for media, finance, and culture to create unique event opportunities.

London/United Kingdom

Address: 4 Pancras Square, London, N1C 4AG, UK (UMG International HQ)

Acts as the central point for UMG's event-related operations in the UK and EMEA regions, tailoring experiences to diverse cultural landscapes and market demands.

Nashville, Tennessee/USA

Address: 401 Commerce Street, Suite 1100, Nashville, TN 37219, USA (UMG Nashville Office)

Supports and develops live event opportunities within the significant country music market and the broader music ecosystem of the Southern United States.

Buying Intent Signals for UMG Events LLC

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading UMG Events LLC? Meet the Executive Team

As of April 2025, UMG Events LLC' leadership includes:

Sir Lucian Grainge - Chairman & CEO, Universal Music Group
Michele Anthony - Executive Vice President, Universal Music Group (Oversees major artist projects and events)
Boyd Muir - Executive Vice President, CFO and President of Operations (Retired Dec 2023, key historical figure for operations)
Michael Nash - EVP, Chief Digital Officer, Universal Music Group (Relevant for digital event extensions and strategy)
Jaime Weston - Executive Vice President, Consumer Marketing, Universal Music Group (Often involved in fan engagement and experiential events)

Who's Investing in UMG Events LLC?

UMG Events LLC has been backed by several prominent investors over the years, including:

Publicly Traded on Euronext Amsterdam (UMG NA)
Tencent Holdings (Consortium)
Pershing Square Holdings (Bill Ackman)
Vivendi (Significant former parent, remains a notable shareholder)

What Leadership Changes Has UMG Events LLC Seen Recently?

Hire2
Exits1

Universal Music Group has seen key executive transitions aimed at strengthening its global operations and strategic focus areas. These changes often impact various divisions, including those related to event management and experiential marketing.

Departures

Boyd Muir, Boyd Muir retired from his long-standing executive roles at Universal Music Group.

New Appointments:

Jennifer G. Wimalasena, Jennifer G. Wimalasena joined UMG to lead its global human resources strategy.
Michael Frey, Michael Frey took on a key leadership role within Universal Music Enterprises to drive catalogue and business development.

What Technology (Tech Stack) Is Used byUMG Events LLC?

Discover the tools UMG Events LLC uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

UMG Events LLC Email Formats and Examples

Email addresses for UMG Events LLC employees, as part of Universal Music Group, typically follow standard corporate formats. The most common format is [first].[last]@umusic.com. Variations might exist but this is the primary structure.

[first].[last]@umusic.com

Format

john.doe@umusic.com

Example

90%

Success rate

What's the Latest News About UMG Events LLC?

Music Business Worldwide • February 1, 2024

UMG Events LLC news title: Universal Music Group Pulls Its Entire Catalog of Songs From TikTok

Universal Music Group officially removed its vast music catalog from TikTok after failing to reach a new licensing agreement. This decision impacts millions of videos and could influence how UMG artists, and by extension UMG Events, promote music and engage with fans on the popular platform. Key issues included artist compensation, AI-generated music, and online safety....more

Universal Music Group Official Website • October 26, 2023

UMG Events LLC news title: Universal Music Group Reports Strong Financial Results for Q3 2023

UMG announced its financial results for Q3 2023, highlighting continued revenue growth driven by subscription and streaming. This financial strength supports investments across all areas, including artist development and potentially event production capabilities managed by entities like UMG Events LLC....more

Billboard • May 18, 2023

UMG Events LLC news title: UMG's Virgin Music Group Expands Artist Services With mtheory Partnership

Universal Music Group's Virgin Music Group announced a strategic partnership with mtheory, an artist development and management company. This collaboration aims to enhance services offered to independent artists, which could include expanded opportunities for live performances and event support, potentially involving UMG Events LLC's expertise....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including UMG Events LLC, are just a search away.