HQ Function

Serves as a key operational hub for Umbro's brand management, design, marketing, and licensee coordination, particularly for the UK, European, and international markets, under the Iconix Brand Group.

Notable Features:

Modern office facilities within the Landmark International building, designed to support collaborative work and innovation in sportswear.

Work Culture:

A passionate and dynamic environment, deeply rooted in football culture and heritage. The culture encourages creativity, teamwork, and a strong connection to the sporting world.

HQ Significance:

The Manchester area location is highly significant, reflecting Umbro's origins in nearby Wilmslow and its enduring legacy within English and international football. It anchors the brand to its historical heartland.

Values Reflected in HQ: The operational focus on brand heritage, product innovation, and global football community engagement reflects Umbro's core values of authenticity, performance, and passion for sport.

Location:

Umbro products are sold in over 100 countries worldwide. Its global presence is managed through a combination of direct operations (primarily in the UK via Iconix Europe), the parent company Iconix Brand Group (e.g., in North America), and an extensive network of international licensees and distributors in key markets across Europe, South America (notably Brazil, where it has a strong presence), Asia, Africa, and Oceania. Key functions supported globally include brand marketing, product design and development (often with regional adaptations), supply chain management through partners, sales, and multi-channel retail distribution.

Street Address:

OneHQ, Landmark International, Broadway

City:

Cheadle

State/Province:

Greater Manchester

Country:

United Kingdom