Turn
Turn's Overview
Turn Inc. was a digital advertising technology company that provided a comprehensive platform for advertisers and agencies. It specialized in offering a Demand-Side Platform (DSP) for real-time bidding on ad inventory and a Data Management Platform (DMP) for audience targeting and insights. Turn enabled marketers to plan, execute, and optimize data-driven digital advertising campaigns across various channels. The company was recognized for its advanced analytics and ability to process large volumes of data to improve ad performance. Turn was acquired by Amobee in 2017, which itself was later acquired by Tremor International (now Nexxen), integrating Turn's technology into a broader advertising solutions suite.
Where is Turn's Headquarters?
HQ Function
Served as the global nerve center for Turn's operations, including research and development for its DSP and DMP, engineering, product development, sales, marketing, and executive leadership.
Notable Features:
The headquarters was a modern Silicon Valley office space, likely designed with open floor plans to promote collaboration and innovation, equipped with amenities typical of leading technology companies in the area.
Work Culture:
Characterized by a fast-paced, innovative, and data-driven environment, typical of Silicon Valley ad-tech firms. There was a strong emphasis on engineering excellence, problem-solving, and delivering cutting-edge solutions for clients in the digital advertising space.
HQ Significance:
The Redwood City headquarters was crucial for Turn's development and scaling of its advertising technology, establishing it as a key player in programmatic advertising and data management before its acquisition. Its location provided access to talent and the vibrant tech ecosystem.
Values Reflected in HQ: The headquarters aimed to reflect Turn's core values of innovation, technological leadership, data-centric decision-making, and a collaborative approach to building advanced advertising solutions.
Location:
Prior to its acquisition, Turn supported global advertising campaigns and data management solutions for clients worldwide. Its platform enabled marketers to reach audiences across North America, Europe, Asia-Pacific, and Latin America. Functions supported globally included sales, client services, technical support, and platform access for programmatic advertising and data analytics. Its distributed office network helped serve international clients and partners effectively.
Street Address:
100 Redwood Shores Pkwy
City:
Redwood City
State/Province:
California
Country:
USA
Turn's Global Presence
New York, New York/USA
Address: Specific street address not readily available, but typically located in Manhattan's business or tech corridors.
Supporting the large US advertising market, fostering relationships with major agencies headquartered in New York, and driving revenue growth in North America.
London/United Kingdom
Address: Specific street address not readily available, often in tech or media hubs like Soho or Tech City.
Addressing the growing demand for programmatic advertising and data management solutions in Europe, and tailoring Turn's offerings to diverse European markets.
Singapore/Singapore
Address: Specific street address not readily available, likely in a central business district.
Facilitating Turn's growth and service delivery across diverse APAC countries, adapting to local market needs and building presence in key Asian economies.
Buying Intent Signals for Turn
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Turn
As of April 2025, Turn' leadership includes:
Investors of Turn
Turn has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Turn Inc. was acquired by Amobee in February 2017, and Amobee was subsequently acquired by Tremor International (now Nexxen). Therefore, Turn no longer operates as an independent entity, and there have been no executive hires or exits for 'Turn Inc.' in the last 12 months. Any leadership changes would occur within the current parent company, Nexxen.
Technology (Tech Stack) used by Turn
Discover the tools Turn uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Turn Email Formats and Examples
Historically, Turn Inc. likely used standard corporate email formats. Common patterns for tech companies include [first].[last]@turn.com or [first_initial][last]@turn.com. These email addresses are no longer active due to the company's acquisition and integration into Amobee/Nexxen.
first.last@turn.com or flast@turn.com
Format
jane.doe@turn.com or jdoe@turn.com
Example
0%
Success rate
News and media
TechCrunch • February 21, 2017
Singtel’s Amobee buys Turn for $310M to create one of the biggest independent ad tech platforms
Amobee, a division of Singtel, announced its acquisition of Turn Inc. for $310 million. The deal aimed to combine Amobee's existing assets with Turn's demand-side platform (DSP) and data management platform (DMP) to form a larger independent buy-side advertising platform....more
AdExchanger • May 7, 2014
Turn Grabs $80 Million Series E Round, Preps For IPO
Turn announced it raised $80 million in a Series E funding round led by an unnamed public asset management firm, with participation from existing investors. The funding was intended for international expansion, product development, and to prepare for a potential IPO....more
Turn (Archived Press Release) • September 25, 2012
Turn Unveils Turn Audience Suite for End-to-End Management of Data-Driven Advertising
Turn launched its Audience Suite, an integrated platform offering advanced audience insights, targeting, and campaign management capabilities. This suite combined features of a DMP and DSP to provide marketers with a unified solution for data-driven advertising....more
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