What Does TrusTrace Do?

Total employees171
HeadquartersStockholm
Founded2016

TrusTrace offers a cutting-edge SaaS platform designed to provide fashion, apparel, and textile companies with comprehensive supply chain traceability and transparency. From an end-user perspective, this means brands can finally understand where their materials come from, how their products are made, and ensure compliance with environmental and social standards. This empowers them to make more sustainable choices, communicate authentically with consumers about their ethical practices, and manage risks associated with complex global supply chains. Ultimately, TrusTrace helps businesses build trust and transition towards a more responsible and circular economy.

Where Is TrusTrace's Headquarters?

TrusTrace officeTrusTrace officeTrusTrace officeTrusTrace office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Stockholm headquarters serves as the central hub for TrusTrace's global operations, including strategic leadership, core product development, research and innovation, and international business management.

Notable Features:

Located in a modern office space in central Stockholm, fostering collaboration and innovation. While specific architectural details are not widely publicized, it's designed to support a dynamic tech company environment.

Work Culture:

TrusTrace promotes a collaborative, innovative, and purpose-driven work culture. Employees are passionate about sustainability and leveraging technology to create a positive impact in the fashion industry. The environment encourages learning, open communication, and a proactive approach to problem-solving.

HQ Significance:

The Stockholm headquarters is significant due to Sweden's strong emphasis on sustainability and technological advancement, aligning perfectly with TrusTrace's mission. Its location provides access to a skilled talent pool and a vibrant ecosystem of environmentally conscious businesses and investors.

Values Reflected in HQ: The headquarters' location and operational focus reflect TrusTrace's core values of transparency, innovation, sustainability, and collaboration, driving their mission to transform supply chains globally.

Location:

TrusTrace supports its global clientele through a network of strategically located offices in key markets like Sweden, India, the USA, and the UK, alongside remote teams. Key functions supported globally include sales and business development, customer success and support, software engineering and product development, research and innovation, and marketing. This distributed model allows TrusTrace to effectively serve fashion and textile brands across North America, Europe, and Asia, addressing regional needs while maintaining a unified platform.

Street Address:

Grev Turegatan 11A

City:

Stockholm

State/Province:

Stockholm

Country:

Sweden

Where Else Does TrusTrace Operate Around the World?

Coimbatore, Tamil Nadu/India

Address: Module No: 05, 06, 07 & 08, Third Floor, TIDEL Park Coimbatore Ltd, ELCOT-SEZ, Aerodrome Post, Coimbatore – 641014, Tamil Nadu, India

Focuses on product development, technical operations, and supporting TrusTrace's growing client base in the Asian manufacturing region, a critical area for textile and apparel supply chains.

New York, NY/USA

Address: TrusTrace Inc., 222 Broadway, 19th Floor, New York, NY 10038, USA

Serves as a strategic base to expand TrusTrace's presence in North America, a significant market for fashion consumption and corporate sustainability initiatives.

London, England/United Kingdom

Address: TrusTrace Ltd, LABS House, 15-19 Bloomsbury Way, London, WC1A 2TH, United Kingdom

Focuses on catering to the sophisticated UK fashion market, known for its sustainability-conscious consumers and regulatory landscape, and acts as a key European touchpoint.

Bangalore, Karnataka/India

Address: TrusTrace Pvt Ltd, Novel Office Salarpuria Triton, 3rd floor, 13th Cross Rd, Anepalya, Adugodi, Bengaluru, Karnataka 560030, India

Strengthens TrusTrace's R&D capabilities and operational backbone in Asia, supporting global service delivery and innovation in traceability solutions.

Buying Intent Signals for TrusTrace

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading TrusTrace? Meet the Executive Team

As of April 2025, TrusTrace' leadership includes:

Shameek Ghosh - Co-founder & CEO
Hrishikesh Rajan - Co-founder & COO
Saravanan Parisutham - Co-founder & CPO
Madelene Ericson - Chief Marketing Officer

Who's Investing in TrusTrace?

TrusTrace has been backed by several prominent investors over the years, including:

Circularity Capital
SWEN Capital Partners
Industrifonden
Fairpoint Capital
BackingMinds
Inventure

What Leadership Changes Has TrusTrace Seen Recently?

Hire0
Exits0

TrusTrace continues to build its leadership to scale its operations. While no major C-suite executive hires or exits have been publicly announced in the immediate last 12 months (approximately June 2023 - June 2024), the company focuses on strategic leadership development and internal growth to support its expansion.

What Technology (Tech Stack) Is Used byTrusTrace?

Discover the tools TrusTrace uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

TrusTrace Email Formats and Examples

TrusTrace likely utilizes common professional email formats for its corporate communications. Based on industry patterns and available data, the primary format appears to be a combination of the employee's first and last name.

The most common predicted email format for TrusTrace is [first].[last]@trustrace.com.

Format

jane.doe@trustrace.com

Example

80%

Success rate

What's the Latest News About TrusTrace?

TrusTrace Blog / Apparel Resources • May 15, 2024

TrusTrace and Higg Partner for Enhanced Environmental Impact Data

TrusTrace has partnered with Higg, a sustainability insights platform, to integrate Higg's environmental data into the TrusTrace platform. This collaboration will provide brands with more comprehensive insights into the environmental footprint of their supply chains, enabling more informed, sustainable decision-making....more

TrusTrace Blog / Business Wire • February 21, 2024

TrusTrace Powers ASICS' Product Traceability from Raw Material to Retail

ASICS, the global sportswear brand, is leveraging TrusTrace's platform to achieve granular visibility into its supply chain. This initiative allows ASICS to trace products from raw materials to finished goods, enhancing transparency and supporting its sustainability commitments....more

TrusTrace Blog / PR Newswire • December 5, 2023

TrusTrace Raises $24 Million Series B to Accelerate Supply Chain Traceability

TrusTrace announced the successful completion of a $24 million Series B funding round. The investment was led by Circularity Capital and SWEN Capital Partners, with participation from existing investors. The funds will be used to further develop TrusTrace's platform, expand its global presence, and accelerate the adoption of sustainable practices in the fashion industry....more

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