HQ Function

The headquarters serves as the central operational hub, encompassing product development, quality control, warehousing, order fulfillment for its e-commerce business, marketing, customer service, and corporate administration.

Notable Features:

The facility is likely a modern industrial unit optimized for efficient warehousing, dispatch, and office operations. It may include dedicated areas for product storage, packaging, and potentially small-scale R&D or sample testing.

Work Culture:

True Protein fosters a dynamic, ambitious, and health-conscious work environment. The culture likely emphasizes teamwork, innovation in product development, customer-centricity, and a passion for fitness and well-being, aligning with the brand's core values.

HQ Significance:

The Brookvale headquarters is crucial for True Protein's direct-to-consumer business model, enabling them to manage their supply chain, maintain quality standards, and efficiently distribute products across Australia and New Zealand.

Values Reflected in HQ: The headquarters' setup likely reflects True Protein's values of efficiency in operations, quality control over their products, and a direct, streamlined approach to serving their customer base.

Location:

True Protein primarily operates and serves customers within Australia and New Zealand. Their business model is heavily focused on direct-to-consumer e-commerce within these regions. While they may offer international shipping to select other countries, their core market and operational infrastructure are concentrated in Oceania. All key functions like product development, marketing, and distribution are managed from their Australian headquarters.

Street Address:

Unit 1, 106 Old Pittwater Road

City:

Brookvale

State/Province:

NSW

Country:

Australia