What Does Trello Do?

Total employees123
HeadquartersNew York
FoundedN/A

Trello is a web-based, Kanban-style, list-making application that helps teams and individuals organize projects, tasks, and ideas in a flexible and visual way. Users create boards, which contain lists, and lists contain cards. Cards can represent tasks, notes, projects, or anything else, and can be moved between lists to show progress or change in status. Trello is widely used for project management, task management, and workflow automation. Originally developed by Fog Creek Software in 2011 and spun out as Trello, Inc. in 2014, it was acquired by Atlassian in 2017, integrating it into Atlassian's suite of team collaboration and development products.

Where Is Trello's Headquarters?

Trello officeTrello officeTrello officeTrello office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as a major East Coast hub for various Atlassian product teams, including Trello. It supports engineering, design, product management, marketing, and sales efforts for Atlassian's operations.

Notable Features:

Modern office space designed with Atlassian's global standards, emphasizing open layouts, collaborative zones, themed meeting rooms, and comprehensive employee amenities to foster innovation.

Work Culture:

Reflects Atlassian's core values: 'Open Company, No Bullshit', 'Build with Heart and Balance', 'Don't #@!% the Customer', 'Play, as a Team', and 'Be the Change You Seek'. There is a strong emphasis on teamwork, innovation, distributed work principles, and a dynamic, fast-paced environment.

HQ Significance:

New York City is a global center for technology, finance, and media, providing Atlassian with access to a diverse talent pool and a vibrant tech ecosystem. For Trello, maintaining a strong presence in NYC connects it to its founding roots.

Values Reflected in HQ: Collaboration (open-plan areas, numerous meeting spaces), innovation (state-of-the-art technology infrastructure), employee well-being (amenities, ergonomic workspaces), and global connectivity, aligning with Atlassian's company culture and values.

Location:

As an integral part of Atlassian, Trello benefits from a robust global infrastructure. This includes: worldwide product availability with localization in numerous languages; 24/7 customer support via Atlassian's global network; distributed engineering, product, and design teams working collaboratively across different time zones to enhance Trello; global marketing and sales initiatives reaching a diverse user base; and a vibrant international community of users, developers, and partners. Atlassian's 'Team Anywhere' policy further empowers employees, including those dedicated to Trello, to work effectively from various locations around the world.

Street Address:

75 Varick Street

City:

New York

State/Province:

NY

Country:

USA

Where Else Does Trello Operate Around the World?

San Francisco, California, USA

Address: 350 Bush Street, San Francisco, CA 94104, USA

Serves as a key US headquarters and a connection to Silicon Valley's tech ecosystem, fostering product development, strategic partnerships, and market leadership.

Sydney, NSW, Australia

Address: 341 George Street, Sydney, NSW 2000, Australia (Primary current office; new HQ at 363 George St under development)

Drives Atlassian's global operations, long-term vision, and company culture. Key hub for Asia-Pacific business and innovation.

Amsterdam, Netherlands

Address: Singel 236, 1016 AB Amsterdam, Netherlands

Facilitates Atlassian's growth and customer engagement across Europe, Middle East, and Africa, providing localized support and regional expertise.

Austin, Texas, USA

Address: 303 Colorado St #200, Austin, TX 78701, USA

Expands Atlassian's talent base in a key US tech market, supporting distributed teams and fostering innovation in Central US.

Buying Intent Signals for Trello

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Trello? Meet the Executive Team

As of April 2025, Trello' leadership includes:

Mike Cannon-Brookes - Co-Founder and Co-CEO
Scott Farquhar - Co-Founder and Co-CEO
Anu Bharadwaj - President
Joe Binz - Chief Financial Officer
Rajeev Rajan - Chief Technology Officer
Kevin Egan - Chief Sales Officer

Who's Investing in Trello?

Trello has been backed by several prominent investors over the years, including:

Spark Capital
Index Ventures
BoxGroup
Trello was acquired by Atlassian in January 2017 for approximately $425 million. Atlassian is a publicly traded company (NASDAQ: TEAM).

What Leadership Changes Has Trello Seen Recently?

Hire1
Exits0

Atlassian periodically updates its executive leadership to align with strategic goals. The following reflects publicly announced significant changes impacting the executive team primarily within the last 12-18 months.

New Appointments:

Kevin Egan, Kevin Egan appointed as Atlassian's new Chief Sales Officer, starting July 2024, to spearhead global sales efforts and commercial strategy.

What Technology (Tech Stack) Is Used byTrello?

Discover the tools Trello uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Trello Email Formats and Examples

Atlassian, the parent company of Trello, primarily uses a consistent email format for its employees. The most commonly observed format is the first initial followed by the last name.

[first_initial][last_name]@atlassian.com (e.g. jsmith@atlassian.com), [first_name].[last_name]@atlassian.com (e.g. jane.doe@atlassian.com)

Format

jsmith@atlassian.com

Example

90%

Success rate

What's the Latest News About Trello?

TechCrunch • May 1, 2024

Trello Integrates Atlassian Intelligence for AI-Powered Productivity

Atlassian announced at its Team '24 conference that Trello is being enhanced with Atlassian Intelligence. New AI-driven features include generating card descriptions, summarizing comments, and brainstorming ideas, aiming to help users work more efficiently and creatively within Trello....more

Atlassian Blog • October 26, 2023

Trello Bolsters Enterprise Security with General Availability of Enterprise Key Management (EKM)

Trello announced the general availability of Enterprise Key Management (EKM), enabling enterprise customers to use their own AWS Key Management Service (KMS) keys to encrypt their Trello data. This feature provides enhanced control and security over sensitive information stored in Trello boards and cards....more

Trello Blog • February 14, 2024

Trello Enhances Calendar View with More Options and Flexibility

Trello updated its Calendar View, offering users more ways to visualize their tasks and project timelines. The enhancements aim to provide better date range management and event visibility, helping teams stay organized and on schedule....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Trello, are just a search away.