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Trax Retail
What Does Trax Retail Do?
Trax Retail is a technology company transforming the retail industry through advanced computer vision, AI, and IoT solutions. They provide CPG manufacturers and retailers with real-time in-store execution insights, market measurement services, and retail analytics to improve shelf conditions, optimize inventory, enhance shopper experiences, and drive sales. Trax's platform digitizes the physical world of retail, enabling brands and retailers to make smarter, data-driven decisions.
Where Is Trax Retail's Headquarters?
HQ Function
Serves as the central hub for global operations, strategic leadership, corporate governance, finance, and overarching business development.
Notable Features:
Modern office space within a prominent business tower, designed to foster collaboration and innovation, featuring state-of-the-art technology and communication facilities.
Work Culture:
A dynamic, innovative, and multicultural work environment that encourages fast-paced learning, collaboration across global teams, and a strong focus on technological advancement and customer success.
HQ Significance:
The Singapore HQ anchors Trax's global presence, facilitating its operations across Asia-Pacific, the Americas, and EMEA, and reflecting its status as a leading international technology provider.
Values Reflected in HQ: The headquarters' location and design underscore Trax's commitment to global excellence, innovation, connectivity, and leadership in the retail technology sector.
Location:
Trax Retail operates globally with a network of offices and remote teams supporting CPG companies and retailers across the Americas, Europe, Middle East, Africa, and Asia-Pacific. This includes R&D centers (e.g., Israel, Romania), sales and marketing hubs, customer support operations, and data processing facilities, ensuring localized expertise and global scalability for its AI-powered retail solutions. They serve clients in over 90 countries.
Street Address:
80 Robinson Road, #16-01/02
City:
Singapore
State/Province:
N/A
Country:
Singapore
Where Else Does Trax Retail Operate Around the World?
Tel Aviv, Israel
Address: Alon Towers, 94 Yigal Alon St, Tel Aviv-Yafo, Israel (example, specific address may vary)
Drives technological advancements and product innovation, leveraging Israel's strong tech ecosystem. Supports global product development efforts.
London, United Kingdom
Address: Central London (e.g., WeWork or similar tech-focused office space, specific address may vary)
Facilitates market expansion, client relationship management, and service delivery across the diverse EMEA market.
Bentonville, AR, USA
Address: Bentonville, Arkansas (specific address may vary, often close to key retail HQs)
Deepens partnerships with key US retailers and brands, providing tailored solutions and on-the-ground support in a critical retail market.
Buying Intent Signals for Trax Retail
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Trax Retail? Meet the Executive Team
As of April 2025, Trax Retail' leadership includes:
Who's Investing in Trax Retail?
Trax Retail has been backed by several prominent investors over the years, including:
What Leadership Changes Has Trax Retail Seen Recently?
Trax Retail has made strategic appointments to its executive team over the past year to strengthen its financial leadership and support continued global growth and innovation.
Departures
New Appointments:
What Technology (Tech Stack) Is Used byTrax Retail?
Discover the tools Trax Retail uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Trax Retail Email Formats and Examples
Trax Retail commonly uses the [first].[last] email format for its employees. Other variations might exist but this is a widely observed pattern.
[first].[last]@traxretail.com
Format
jane.doe@traxretail.com
Example
90%
Success rate
What's the Latest News About Trax Retail?
Salesforce Newsroom • 2024-03-13
Trax Retail News: Salesforce and Trax Partner to Revolutionize Retail Execution for CPGs and Retailers
Trax and Salesforce announced a partnership to integrate Trax's AI-powered retail execution solutions with Salesforce Consumer Goods Cloud. This collaboration aims to provide CPG companies with a comprehensive view of store conditions and performance, enabling them to optimize sales strategies and improve field team efficiency....more
PR Newswire • 2023-11-01
Trax Retail News: Trax Appoints Craig B. Sacks as Chief Financial Officer
Trax announced the appointment of Craig B. Sacks as its new Chief Financial Officer. Sacks brings over 25 years of financial leadership experience in both public and private technology companies and will oversee Trax's global finance organization....more
Trax Retail Blog/News • 2024-01-15
Trax Retail News: Trax Shines at NRF 2024: Retail’s Big Show
Trax showcased its latest advancements in retail AI and computer vision technology at NRF 2024, including solutions for dynamic merchandising, real-time shelf monitoring, and enhanced shopper analytics, demonstrating its commitment to helping retailers and CPG brands navigate the evolving retail landscape....more
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