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Travel Counsellors
What Does Travel Counsellors Do?
Travel Counsellors is a global network of independent, experienced travel professionals offering bespoke travel planning services. Founded in 1994, the company empowers its 'Travel Counsellors' to run their own home-based travel businesses with the support of a central team providing technology, marketing, and operational assistance. They focus on providing a highly personal service, leveraging their proprietary platform Phenix to create tailor-made holidays and corporate travel solutions for customers worldwide. The company prides itself on its high customer satisfaction levels and its people-first approach, recently achieving B Corp certification.
Where Is Travel Counsellors's Headquarters?
HQ Function
Serves as the global operational hub, providing technology development (including their proprietary Phenix platform), marketing, finance, training, and comprehensive support services for their worldwide network of over 1,900 Travel Counsellors.
Notable Features:
A modern, purpose-built office facility located within the vibrant TraffordCity complex, offering a dynamic work environment with excellent amenities and transport links.
Work Culture:
The HQ fosters a collaborative, innovative, and supportive culture, focused on empowering both its central team and its network of travel professionals. There's a strong emphasis on personal development, customer-centricity, and leveraging technology to enhance service. This is underpinned by their B Corp status, reflecting a commitment to purpose beyond profit.
HQ Significance:
The headquarters is crucial for maintaining the consistency, quality, and technological edge of the Travel Counsellors brand globally. It's the nerve centre for coordinating a large, distributed network of home-based agents and supporting their entrepreneurial success.
Values Reflected in HQ: The HQ environment aims to reflect the company's core values of care, trust, personal connection, and entrepreneurial spirit, providing a motivating space for employees who support the Travel Counsellors community. Their B Corp certification further emphasizes a commitment to ethical and sustainable business practices.
Location:
Travel Counsellors operates with a significant global footprint, with over 1,900 professional Travel Counsellors working remotely across several key markets including the United Kingdom, Ireland, the Netherlands, Belgium, South Africa, Australia, and the UAE. These travel entrepreneurs are supported by the company's global headquarters in Manchester and regional support offices. Functions supported globally include personalized travel planning, 24/7 duty office support, proprietary booking technology (Phenix), marketing, training, and business development for both leisure and corporate travel.
Street Address:
Venus, No.1 Old Park Lane, TraffordCity
City:
Manchester
State/Province:
Greater Manchester
Country:
United Kingdom
Where Else Does Travel Counsellors Operate Around the World?
Melbourne, VIC, Australia
Address: Level 11, 459 Collins Street, Melbourne, VIC 3000
To manage and grow the Travel Counsellors presence in Australia, ensuring local compliance, marketing, and support for Australian travel professionals and their clients.
Cape Town, Western Cape, South Africa
Address: Unit 303, 3rd Floor, The Armoury, Buchanan Square, 160 Sir Lowry Road, Woodstock, Cape Town, 7925
To facilitate the growth and success of Travel Counsellors in South Africa, adapting the global model to local market conditions and providing dedicated support to the regional network.
Hoofddorp, North Holland, Netherlands
Address: Polarisavenue 1, 2132 JH Hoofddorp
To strengthen Travel Counsellors' market position in the Netherlands and Belgium by offering tailored support to local agents and catering to the preferences of Dutch and Belgian travelers.
Buying Intent Signals for Travel Counsellors
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Travel Counsellors? Meet the Executive Team
As of April 2025, Travel Counsellors' leadership includes:
Who's Investing in Travel Counsellors?
Travel Counsellors has been backed by several prominent investors over the years, including:
What Leadership Changes Has Travel Counsellors Seen Recently?
Travel Counsellors has made key strategic appointments to its executive team in the past 12-18 months, bolstering its leadership in people management, sales, and finance.
New Appointments:
What Technology (Tech Stack) Is Used byTravel Counsellors?
Discover the tools Travel Counsellors uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Travel Counsellors Email Formats and Examples
Travel Counsellors typically uses a standard corporate email format for its head office and support staff, most commonly combining the employee's first name and last name. This pattern is consistent for communications with central teams.
firstname.lastname@travelcounsellors.com
Format
jane.doe@travelcounsellors.com
Example
85%
Success rate
What's the Latest News About Travel Counsellors?
Travel Gossip • February 27, 2024
Travel Counsellors achieves B Corp status
Travel Counsellors announced it has officially achieved B Corp certification, highlighting its commitment to high standards of social and environmental performance, transparency, and accountability. This marks a significant milestone in their journey towards being a purpose-led business....more
PhocusWire • February 20, 2024
Travel Counsellors CEO on AI, booking tools and selling travel in 2024
CEO Steve Byrne discusses the company's approach to integrating AI into its proprietary Phenix platform, the enduring importance of human connection in travel, and strategies for navigating the evolving travel landscape in 2024....more
Travel Weekly UK • November 17, 2023
Travel Counsellors reports record sales as conference kicks off
Travel Counsellors reported record-breaking sales figures and strong growth ahead of its annual conference in Manchester, underscoring the success of its personalized travel service model and the dedication of its global network of travel professionals....more
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