What Does Transformco Do?

Total employees4500
HeadquartersHoffman Estates
Founded2019

Transformco is an American privately held company established in February 2019 through the acquisition of Sears Holdings Corporation's assets by ESL Investments. Headquartered in Hoffman Estates, Illinois, Transformco operates a portfolio of retail stores, primarily Sears and Kmart, along with various well-known brands such as Kenmore, Craftsman, and DieHard, and significant real estate holdings. The company is focused on transforming these assets to create value and navigate the evolving retail landscape. Its strategy involves optimizing its retail footprint, monetizing its real estate, and expanding its brands through licensing and new product development.

Where Is Transformco's Headquarters?

Transformco officeTransformco officeTransformco officeTransformco office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters serves as the central command for Transformco's corporate strategy, financial management, brand oversight (including Sears and Kmart), human resources, legal affairs, and real estate portfolio management.

Notable Features:

The campus, originally built for Sears, is a large, multi-building corporate complex. While significant portions are now being marketed for sale or lease, its scale and original design for a major corporation are notable. Current notable features also include its potential for redevelopment.

Work Culture:

The work culture at Transformco's headquarters is likely characterized by a focus on transformation, strategic asset management, cost-efficiency, and adaptability. Employees are part of an organization navigating a significant shift in the retail sector, emphasizing lean operations and entrepreneurial approaches to brand and real estate value creation.

HQ Significance:

This location is significant as it represents the operational core of the entity that emerged from the historic Sears empire. It's the hub for all strategic decisions aimed at revitalizing its brands and optimizing its assets in a challenging market.

Values Reflected in HQ: The current management and strategy for the headquarters reflect values of asset optimization, financial prudence, and a pragmatic approach to leveraging legacy infrastructure while adapting to new business realities.

Location:

Transformco's direct operational footprint is primarily concentrated within the United States, encompassing its retail stores (Sears and Kmart) and domestic real estate assets. While some of its owned brands, like Kenmore, Craftsman, and DieHard, have international recognition and may be distributed globally through licensing agreements or historical partnerships, Transformco's core business management and physical presence are U.S.-based.

Street Address:

3333 Beverly Road

City:

Hoffman Estates

State/Province:

IL

Country:

USA

Where Else Does Transformco Operate Around the World?

Various (Distributed across the U.S.)

Address: N/A (No distinct public corporate office addresses beyond HQ for Transformco itself)

To oversee local retail store operations, manage regional logistics, and ensure the implementation of brand strategies within specific geographic markets across the United States where stores are present.

Buying Intent Signals for Transformco

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Transformco? Meet the Executive Team

As of April 2025, Transformco' leadership includes:

Edward S. Lampert - Chairman and Chief Executive Officer
Leena Munjal - CEO, Sears Apparel & CEO, Transformco Brands
Robert Riecker - Chief Financial Officer
Peter Boutros - President, Kenmore, Craftsman & DieHard Brands and Chief Brand Officer, Transformco

Who's Investing in Transformco?

Transformco has been backed by several prominent investors over the years, including:

ESL Investments, Inc.

What Leadership Changes Has Transformco Seen Recently?

Hire0
Exits0

Publicly available information regarding specific executive new hires or departures at Transformco within the last 12 months is limited, as is common for privately held companies. Major leadership roles, particularly the CEO position held by Edward Lampert, have remained stable. Any changes are typically part of ongoing strategic adjustments and not always widely publicized.

What Technology (Tech Stack) Is Used byTransformco?

Discover the tools Transformco uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Transformco Email Formats and Examples

Transformco likely utilizes common corporate email formats. Based on standard practices and patterns observed in similar organizations, email addresses are typically a combination of the employee's first and last name, or initials, followed by the '@transformco.com' domain.

first.last@transformco.com

Format

jane.doe@transformco.com

Example

70%

Success rate

What's the Latest News About Transformco?

CoStar News • December 5, 2023

Transformco Puts Hoffman Estates Headquarters Back on Market After Redevelopment Plan Stalls

Transformco has relisted its expansive headquarters campus in Hoffman Estates, Illinois, for sale. This move follows the stalling of a previous redevelopment plan with a data center developer, indicating the company's continued efforts to monetize its substantial real estate portfolio....more

Forbes • October 13, 2023

Transformco's DieHard Brand Explores EV and Energy Storage Battery Market

Transformco is investigating opportunities to leverage its iconic DieHard brand by expanding into the electric vehicle (EV) battery and broader energy storage markets. This signals a strategic initiative to capitalize on established brand equity in emerging high-growth sectors....more

PR Newswire • August 29, 2023

Sears, Under Transformco, Launches New 'At Home with Sears' Brand

Sears, a part of Transformco, introduced a new private label home goods brand named 'At Home with Sears.' This launch aims to revitalize its home product offerings and attract consumers with a curated selection of furniture, decor, and kitchen items available online and in remaining physical stores....more

Chain Store Age • November 29, 2023

Report: Drastic Reduction in Sears and Kmart Store Count Under Transformco

Reports indicate a significant reduction in the number of operational full-line Sears and Kmart stores, with estimates suggesting only about a dozen Sears stores and a single Kmart store remaining open. This reflects Transformco's ongoing strategy of retail footprint optimization and a shift towards a smaller, more viable store base and online presence....more

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