HQ Function

Serves as the design studio, administrative hub, and center for sustainable production development for the Hope for Flowers by Tracy Reese collection. It also fosters local artisan collaboration and small-scale manufacturing.

Notable Features:

The Detroit space is focused on sustainable practices, likely incorporating eco-friendly design elements, an in-house atelier for sampling and small production runs, and spaces for community engagement. It embodies a commitment to domestic manufacturing and local revitalization.

Work Culture:

Creative, collaborative, and mission-driven, with a strong emphasis on sustainability, ethical practices, craftsmanship, and community impact. Aims to be an inspiring, inclusive, and artful environment.

HQ Significance:

The move to Detroit marks a significant evolution for the Tracy Reese brand, championing sustainable fashion, Made-in-America production, and contributing to the economic and creative revitalization of Detroit.

Values Reflected in HQ: Sustainability, ethical production, community empowerment, American craftsmanship, transparency, diversity, and a commitment to positive social and environmental impact through fashion.

Location:

Tracy Reese and her Hope for Flowers collection reach a global audience primarily through direct-to-consumer e-commerce via hopeforflowers.com and select retail partnerships. While production is increasingly focused in the US (Detroit), material sourcing often involves global suppliers adhering to sustainable and ethical standards. The brand engages with international fashion trends and consumers worldwide, shipping to numerous countries.

Street Address:

11801 Mack Ave

City:

Detroit

State/Province:

MI

Country:

USA