What Does TraceLink Do?

Total employees911
HeadquartersNorth Reading
Founded2009

TraceLink is the leading digital network platform company, revolutionizing how life sciences companies manage their supply chains. It connects the entire pharmaceutical ecosystem, enabling seamless information exchange and collaboration. TraceLink's solutions help ensure regulatory compliance (e.g., DSCSA, FMD), improve product traceability, prevent drug shortages, and combat counterfeit medicines. They offer a suite of applications for serialization, track and trace, supply chain visibility, and digital recall management, empowering companies to build more resilient and patient-centric supply networks.

Where Is TraceLink's Headquarters?

TraceLink officeTraceLink officeTraceLink officeTraceLink office
*Images sourced via web search. Rights belong to original owners

HQ Function

Serves as the central hub for executive leadership, strategic planning, product development, marketing, sales operations, and corporate functions.

Notable Features:

Modern office space designed to foster collaboration and innovation, equipped with state-of-the-art technology and amenities supporting a dynamic workforce.

Work Culture:

Emphasizes innovation, customer-centricity, and collaboration. The environment is fast-paced, reflecting its role in the critical pharmaceutical supply chain sector. Employees are encouraged to contribute to solving complex industry challenges.

HQ Significance:

Strategically located in the Boston area's rich talent pool for technology and life sciences, facilitating access to skilled professionals and industry partnerships. It's the command center for global operations and innovation.

Values Reflected in HQ: The headquarters likely reflects values such as technological advancement, operational excellence, security, and a commitment to global health through secure and transparent supply chains.

Location:

TraceLink supports global pharmaceutical and healthcare supply chain operations through a network of strategically located offices and remote teams. This enables them to provide localized sales, customer support, implementation services, and engineering development across North America, Europe, Asia-Pacific, and other key markets. Their Opus Digital Network Platform is designed for global compliance and connectivity, serving thousands of companies in numerous countries, facilitating secure data exchange and collaboration across the entire supply chain.

Street Address:

200 Ballardvale Street

City:

North Reading

State/Province:

MA

Country:

USA

Where Else Does TraceLink Operate Around the World?

Uxbridge, United Kingdom

Address: Boundary House, Cricket Field Road, Uxbridge, UB8 1QG, UK

To cater to the specific regulatory requirements (e.g., EU FMD) and market needs of the European pharmaceutical sector, providing local support, expertise, and fostering regional partnerships.

Mumbai, India

Address: Raheja Chromium, Andheri East, Mumbai, Maharashtra, India (Representative location)

Supports global product development cycles, provides 24/7 customer and technical support capabilities, and contributes to the scalability and innovation of TraceLink's platform.

Singapore

Address: Suntec Tower Three, 8 Temasek Boulevard, Singapore (Representative location)

To expand TraceLink's presence in the growing APAC pharmaceutical market, addressing unique regional supply chain challenges, regulatory landscapes, and compliance needs.

Buying Intent Signals for TraceLink

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading TraceLink? Meet the Executive Team

As of April 2025, TraceLink' leadership includes:

Shabbir Dahod - President & Chief Executive Officer
J. Scott Taroni - Chief Financial Officer
John Bermingham - General Manager, Digital Network Platform
Bharath Sundararaman - General Manager, Product & AI
Dan Walles - General Manager, Track & Trace and Compliance
Jill P Grau - Chief People Officer

Who's Investing in TraceLink?

TraceLink has been backed by several prominent investors over the years, including:

Goldman Sachs Growth Equity
FirstMark Capital
Volition Capital
F-Prime Capital
Georgian Partners
Willett Advisors

What Leadership Changes Has TraceLink Seen Recently?

Hire3
Exits0

TraceLink has actively strengthened its executive team in the past 12-18 months with key appointments in finance, product strategy, and core business unit management. No major executive departures have been publicly announced during this specific timeframe.

New Appointments:

J. Scott Taroni, J. Scott Taroni appointed as new Chief Financial Officer to lead financial strategy and operations, bringing extensive experience from public and private technology companies.
Bharath Sundararaman, Bharath Sundararaman appointed as General Manager, Product Management and AI, to spearhead product vision, strategy, and execution, focusing on leveraging AI for supply chain advancements.
Dan Walles, Dan Walles appointed as General Manager, Track & Trace and Compliance, to oversee the company's core serialization and compliance solutions and drive innovation in this critical area.

What Technology (Tech Stack) Is Used byTraceLink?

Discover the tools TraceLink uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

TraceLink Email Formats and Examples

TraceLink commonly uses the email format combining the first initial of an employee's first name with their full last name, followed by @tracelink.com. While this is the most prevalent pattern, other formats might exist in specific cases or for legacy accounts.

flast@tracelink.com

Format

jdoe@tracelink.com

Example

90%

Success rate

What's the Latest News About TraceLink?

TraceLink Blog • February 7, 2024

TraceLink: Advancing Patient Safety and Supply Chain Efficiency Through GS1 Digital Link

TraceLink highlights the transformative potential of GS1 Digital Link in the pharmaceutical supply chain. The article explains how this standard enhances product information accessibility for patients and healthcare providers, improves traceability, supports regulatory compliance, and ultimately contributes to better patient safety and more efficient supply chain operations....more

Business Wire • August 9, 2023

TraceLink Strengthens Executive Leadership Team with Strategic New Hires to Drive Next Phase of Growth and Innovation

TraceLink announced strategic additions to its executive team: J. Scott Taroni as Chief Financial Officer, Bharath Sundararaman as General Manager of Product & AI, and Dan Walles as General Manager of Track & Trace and Compliance. These appointments are aimed at accelerating the company's growth, driving product innovation, and enhancing its leadership in the digital supply chain network space....more

TraceLink Press Release • May 10, 2023

TraceLink Launches Multienterprise Work Management Solution to Resolve Supply Chain Issues Faster

TraceLink introduced 'Work Management for Multienterprise Scenarios (WMS),' a new solution on its Opus platform. WMS is designed to enable pharmaceutical companies and their supply chain partners to collaborate more effectively in predicting, managing, and resolving supply chain disruptions and operational issues in real-time....more

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