What Does Total Wine & More Do?

Total employees8000
HeadquartersBethesda
Founded1991

Total Wine & More is America's largest independent retailer of fine wine, spirits, and beer. Founded in 1991 by brothers David and Robert Trone, the company has grown to operate over 260 superstores across 28 states. Known for its vast selection, competitive pricing, and knowledgeable staff, Total Wine & More aims to provide a superior shopping experience. They offer a wide array of domestic and imported products, often featuring thousands of different wines, hundreds of spirits, and a diverse collection of beers. Many stores also host tasting events and educational classes, further engaging customers and fostering a community around beverage appreciation. The company emphasizes customer service and employee expertise, with many staff members undergoing extensive training to provide informed recommendations.

Where Is Total Wine & More's Headquarters?

Total Wine & More officeTotal Wine & More officeTotal Wine & More officeTotal Wine & More office
*Images sourced via web search. Rights belong to original owners

HQ Function

The headquarters serves as the central command for all corporate functions, including executive management, merchandising, marketing, finance, human resources, IT, legal, and supply chain operations supporting their nationwide retail stores.

Notable Features:

The headquarters is likely a modern office facility designed to accommodate a large corporate workforce, featuring collaborative workspaces, meeting rooms, and technology infrastructure to support a national retail operation. Specific architectural details are not widely publicized.

Work Culture:

The work culture at Total Wine & More's headquarters is likely dynamic and fast-paced, reflecting the retail industry. It probably emphasizes teamwork, innovation in retail strategies, product knowledge, and a strong focus on customer satisfaction and sales growth. Employees often share a passion for the products the company sells.

HQ Significance:

The Bethesda headquarters is crucial for orchestrating the company's national strategy, managing its extensive product portfolio, driving marketing initiatives, and ensuring operational consistency across its hundreds of stores. Its location provides access to a skilled talent pool.

Values Reflected in HQ: The headquarters likely reflects Total Wine & More's commitment to growth, operational excellence, and a sophisticated understanding of the beverage market. It embodies their dedication to providing a vast selection and expert service on a national scale.

Location:

Total Wine & More's operations are primarily concentrated within the United States, with a physical retail presence in 28 states. While they source wines, spirits, and beers from around the world to offer a diverse international selection to their US customers, their direct corporate and retail operations do not extend internationally beyond the USA. Their e-commerce platform also serves customers within the regions they operate in the US.

Street Address:

6600 Rockledge Dr

City:

Bethesda

State/Province:

Maryland

Country:

USA

Where Else Does Total Wine & More Operate Around the World?

Nationwide, USA (Retail Stores & Distribution Centers)

Address: Over 260 retail locations and multiple distribution centers across 28 states.

Retail stores serve local communities by providing a vast selection of alcoholic beverages, customer service, and product expertise. Distribution centers ensure efficient product flow to the stores within their respective regions.

Buying Intent Signals for Total Wine & More

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Total Wine & More? Meet the Executive Team

As of April 2025, Total Wine & More' leadership includes:

Kevin Peters - Chief Executive Officer
Robert Trone - Co-Owner & Co-Founder
David Trone - Co-Owner & Co-Founder
Troy Rice - Chief Operating Officer
Linda R. Sullivan - Chief Financial Officer
Tom Kooser - Chief Technology Officer
John Jordan - Chief Customer Officer

Who's Investing in Total Wine & More?

Total Wine & More has been backed by several prominent investors over the years, including:

Privately Held - Owned by the Trone Family (Retail Services & Systems, Inc.)

What Leadership Changes Has Total Wine & More Seen Recently?

Hire0
Exits0

As a privately held company, Total Wine & More does not frequently publicize all executive movements. Significant changes are occasionally noted in industry publications. No major widely reported new hires or exits at the top executive (C-suite) level have been identified in the last 12 months based on public records searches.

What Technology (Tech Stack) Is Used byTotal Wine & More?

Discover the tools Total Wine & More uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Total Wine & More Email Formats and Examples

Total Wine & More likely utilizes common corporate email formats. Based on industry patterns and publicly available information, the most probable formats include first initial followed by last name, or first name followed by last name, at their domain.

[first_initial][last]@totalwine.com

Format

jdoe@totalwine.com

Example

75%

Success rate

What's the Latest News About Total Wine & More?

Store Brands • February 15, 2024

Total Wine & More expands premium private label spirit selection

Total Wine & More is expanding its private label spirits portfolio with new premium selections, aiming to offer high-quality alternatives at competitive prices and further differentiate its offerings in the market....more

Winsight Grocery Business • October 26, 2023

Total Wine & More sees opportunity amid spirits slowdown

Despite a general slowdown in the spirits market, Total Wine & More perceives an opportunity to strengthen its market position by leveraging its extensive selection, knowledgeable staff, and value proposition to attract customers....more

Forbes • July 12, 2023

Total Wine & More: America’s Largest Independent Wine Retailer Continues To Innovate

Forbes highlighted Total Wine & More's continuous innovation in the retail space, focusing on its customer experience, educational initiatives, and adaptation to changing consumer preferences, solidifying its leadership in the beverage alcohol market....more

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