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Topgolf's Overview

Total employees11362
HeadquartersDallas
Founded2000

Topgolf is a global sports entertainment company that has revolutionized the golf industry by blending technology with entertainment. It offers a unique experience with climate-controlled hitting bays, a chef-inspired food and beverage menu, vibrant music, and a variety of games suitable for all skill levels, from beginners to seasoned golfers. Topgolf venues serve as social hubs for friends, families, and corporate events, focusing on fun, competition, and community.

Where is Topgolf's Headquarters?

Topgolf officeTopgolf officeTopgolf officeTopgolf office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Dallas headquarters serves as the central command for Topgolf's global operations, including strategic planning, brand management, technology development (like Toptracer), finance, marketing, human resources, and legal departments.

Notable Features:

A modern office environment designed to foster collaboration, innovation, and reflect the energetic Topgolf brand. It likely includes open-plan workspaces, meeting areas equipped with advanced technology, and amenities that promote employee well-being and a fun work culture.

Work Culture:

The work culture at Topgolf HQ is often described as dynamic, innovative, and aligned with its 'playful' brand. It emphasizes teamwork, guest satisfaction (even for internal stakeholders), and a commitment to creating memorable experiences, reflecting the atmosphere of its venues.

HQ Significance:

The Dallas HQ is crucial for orchestrating Topgolf's rapid global expansion, ensuring brand consistency, driving technological advancements in game play and operations, and managing the overall strategic direction of the company as a leader in sports entertainment.

Values Reflected in HQ: The headquarters likely reflects Topgolf's core values such as Fun, One Team, Excellence, Edgy Spirit, and Caring, through its design, operational ethos, and employee engagement initiatives.

Location:

Topgolf has a significant global footprint with venues primarily in the United States, United Kingdom, Australia, Germany, Mexico, Thailand, and the UAE. Its global functions, largely coordinated from the Dallas HQ, support international venue operations, new market entry and expansion strategies, deployment of its proprietary gaming technology, global F&B supply chain management, and unified global marketing campaigns to ensure a consistent and high-quality brand experience worldwide.

Street Address:

8750 North Central Expressway

City:

Dallas

State/Province:

Texas

Country:

USA

Topgolf's Global Presence

Chertsey, Surrey, United Kingdom

Address: Topgolf UK Support Office, Moated Farm Drive, Addlestone, Chertsey, Surrey, KT15 2DW, UK (co-located with Topgolf Addlestone venue)

To manage and foster the growth of Topgolf's presence in the UK, one of its original and most established markets. The focus is on maintaining operational excellence, driving brand engagement, and expanding its customer base within the region.

Buying Intent Signals for Topgolf

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Topgolf

As of April 2025, Topgolf' leadership includes:

Artie Starrs III - Chief Executive Officer, Topgolf
Genifer (Gen) Gray - Chief Operating Officer, Topgolf
Kristi Maynor - Chief People Officer, Topgolf
Geoff Cottrill - Chief Marketing Officer, Topgolf
Maryam Morse - Chief Technology Officer, Topgolf

Investors of Topgolf

Topgolf has been backed by several prominent investors over the years, including:

Providence Equity Partners (former major investor)
WestRiver Group (former investor)
Fidelity Management and Research Company (former investor)
Dundon Capital Partners (former investor)
Callaway Golf (now Topgolf Callaway Brands, current parent company)
Public Shareholders via NYSE: MODG (Topgolf Callaway Brands)

Executive New Hires/Exits in the Last 12 Months

Hire1
Exits0

In the past year, Topgolf has focused on strengthening its leadership team to bolster its global expansion and innovation in the entertainment sector. Key appointments have been made, particularly in marketing and technology, to align with the company's strategic growth objectives. No major high-profile departures from Topgolf's direct executive team have been widely publicized.

New Appointments:

Geoff Cottrill, Geoff Cottrill joined Topgolf as its new Chief Marketing Officer, bringing extensive experience to drive the company's global marketing efforts and brand development initiatives.

Technology (Tech Stack) used by Topgolf

Discover the tools Topgolf uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Topgolf Email Formats and Examples

Topgolf commonly utilizes a standard corporate email format based on employee names, which facilitates professional communication. The most prevalent pattern appears to be a combination of the employee's first and last name.

first.last@topgolf.com

Format

jane.doe@topgolf.com

Example

85%

Success rate

News and media

Topgolf NewsMay 17, 2024

Topgolf Baltimore Set To Open May 24

Topgolf announced its newest venue in Baltimore, Maryland, is scheduled to open on May 24, 2024. This location will bring Topgolf's signature technology-driven golf entertainment, food, and music to the community, featuring climate-controlled hitting bays, a rooftop terrace, and private event spaces....more

Topgolf Callaway Brands Investor RelationsMay 7, 2024

Topgolf Segment Drives Strong Q1 2024 Results for Topgolf Callaway Brands

Topgolf Callaway Brands reported strong first-quarter 2024 financial results, with the Topgolf division showing significant revenue growth of 6.8% to $426 million, primarily due to increased same-venue sales and the contribution from new venue openings. This performance highlights Topgolf's continued popularity and successful expansion strategy....more

Topgolf NewsFebruary 22, 2024

Topgolf and Neal Schon of Journey Team Up for First-Ever Artist Residency

Topgolf announced its first-ever artist residency featuring Neal Schon, founder and lead guitarist of the iconic rock band Journey. The residency, 'Neal Schon's Journey Through Time,' will take place at Topgolf Las Vegas, offering fans a unique blend of music and Topgolf entertainment....more

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