HQ Function

Serves as the primary operational hub, encompassing customer service, marketing, IT, a major distribution center, and a unique tire testing facility.

Notable Features:

The campus includes a state-of-the-art distribution warehouse, an advanced 10-acre test track for comprehensive tire evaluation, and modern office facilities.

Work Culture:

Characterized by a customer-centric and automotive enthusiast environment, emphasizing deep product knowledge, data-driven insights, and operational efficiency. Employees often share a strong passion for automobiles and performance.

HQ Significance:

The South Bend headquarters is foundational to Tire Rack's brand identity and operational strategy, hosting critical business functions and the distinctive testing facility that builds consumer trust and informs product recommendations.

Values Reflected in HQ: The headquarters embodies values of innovation (evident in the test track and online platform), expertise (through knowledgeable staff and rigorous testing), and customer focus (reflected in efficient distribution and comprehensive product information).

Location:

Tire Rack primarily focuses its sales and distribution operations within the United States, including shipping to APO/FPO addresses. They also ship to Canada. While their direct e-commerce fulfillment is largely North American, their comprehensive website, rich with tire test data, reviews, and fitment guides, is accessed by automotive enthusiasts and consumers globally, making their informational resources influential on an international scale. For destinations outside their direct shipping network, international customers often utilize freight forwarding services.

Street Address:

7101 Vorden Parkway

City:

South Bend

State/Province:

Indiana

Country:

USA